Google's renewed push into the smart glasses market through new partnerships with Warby Parker and luxury fashion group Kering will also benefit EssilorLuxottica- the company behind Ray-Ban smart glasses made with Meta- and accelerate the broad adoption of smart glasses, analysts say.
Warby Parker stock price surged by over 15% on Tuesday after unveiling a major $150 million partnership with Google. It jumped to a high of $22, its highest swing since March 6, up by 61% from the lowest point this year.
Google said Tuesday (May 20) that it expects smart glasses equipped with its extended reality (XR) operating system, Android XR, and its artificial intelligence (AI) model, Gemini, to become a convenient and always present AI assistant.
Google announced a partnership with Warby Parker for smart glasses, challenging Meta's Ray-Ban line. The collaboration includes an investment of up to $150 million, with up to $75 million toward development.
Many investors were seeing vast potential in Warby Parker (WRBY 16.03%) on Tuesday. Collectively, they bid the eyeglass specialist's share price up by 16% on the day, thanks to news of its tie-up with a top name in the tech sector.
Google says it will commit up to $150 million to the consumer eyewear company Warby Parker to jointly develop AI-powered smart glasses based on Android XR, the companies said on Tuesday during Google I/O 2025.
Warby Parker pops 15% on $150 million Google smart glasses partnership
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