Gap Inc (NYSE:GPS) shares added nearly 7% on Thursday following an upgrade from UBS, which raised the retailer's rating from to ‘Buy' from ‘Neutral' and increased its price target to $41 from $26. The move reflects UBS's confidence in Gap's ongoing turnaround under CEO Richard Dickson.
The Gap, Inc. remains a buy as growth momentum accelerates across key brands and valuation stays attractive. Old Navy's expansion into beauty could structurally boost traffic, basket size, and margins, supporting a durable growth profile. Gross margin expansion is underway, with underlying improvement masked by one-time tariff headwinds; disciplined pricing and product mix are driving profitabi...
Beyond the biggest chains, the past few years have largely been ones to forget for retailers, as shoppers have remained wary about spending amid a battle with higher living costs. Yet some analysts see a path toward a slightly better 2026.
The Gap, Inc. is capitalizing on affordability trends, driving comp sales acceleration amid sector-wide consumer spending weakness. GAP's lowest-priced label, Old Navy, is leading market share gains against higher-priced competitors. Year-to-date, GAP shares have outperformed major peers like Lululemon and Nike, rising approximately 15%.
Gap Inc (NYSE:GAP) stock is up 2.3% to trade at $27.72 at last glance, after Baird and Telsey Advisory upgraded the retailer to "outperform" from "neutral" and "market perform," respectively.
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