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Cracker Barrel Old Country Store Inc. on Thursday said it would stop working with the consultancy that advised it on a logo change and restaurant overhaul that backfired over the summer, raising further questions about the Americana-themed restaurant chain's path forward.
LEBANON, Tenn. , Oct. 2, 2025 /PRNewswire/ -- Cracker Barrel Old Country Store, Inc. ("Cracker Barrel") today announced leadership and organizational structure enhancements as the Company reinforces its focus on delivering outstanding food and experiences guests love.
Cracker Barrel (CBRL 0.34%) shares began a decline after the company reported some mixed results for the end of its fiscal year 2025. Cracker Barrel has been going through a bit of an identity crisis, as it attempted to rebrand itself with new logos and store setups.
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