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📘 Marktkapitalisierung
📈 Was ist das?
Die Marktkapitalisierung zeigt, wie viel ein Unternehmen laut Börse aktuell wert ist.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Sie hilft Unternehmen in Größenklassen (Large, Mid, Small Cap) einzuordnen und gibt Hinweise auf Marktmacht und Stabilität.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Große Unternehmen gelten als stabiler, zahlen oft Dividenden, wachsen aber langsamer.
- Kleine Firmen können stärker wachsen, sind aber schwankungsanfälliger.
- Die Marktkapitalisierung ist ein guter Indikator für Unternehmensgröße, aber kein Maß für Unter- oder Überbewertung.
📘 Enterprise Value (Unternehmenswert)
📈 Was ist das?
Der Enterprise Value (EV) zeigt, was ein Unternehmen tatsächlich kostet, wenn man es komplett übernehmen würde – inklusive Schulden und abzüglich Cash.
🧮 Wie wird es berechnet?
(= Marktkapitalisierung + Nettoverschuldung)
🏛️ Wofür ist es wichtig?
Der EV ist eine realistischere Bewertungsbasis als die Marktkapitalisierung, da er die Kapitalstruktur berücksichtigt. Er ist Grundlage für Kennzahlen wie EV/FCF oder EV/Sales.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Der Enterprise Value zeigt, was ein Unternehmen tatsächlich wert ist – unabhängig davon, wie es finanziert ist.
- Er ist besonders wichtig für professionelle Investoren, da er eine objektivere Grundlage für Bewertungsvergleiche bietet als die Marktkapitalisierung allein.
- Ein Unternehmen mit hoher Verschuldung erscheint im EV teurer, eines mit viel Cash günstiger – auch wenn sie an der Börse gleich viel wert sind.
📘 Nettoverschuldung
📈 Was ist das?
Die Nettoverschuldung zeigt, wie viele Schulden nach Abzug des verfügbaren Cashs tatsächlich verbleiben.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Sie zeigt, wie stark ein Unternehmen von Fremdkapital abhängig ist – und wie gut es in der Lage ist, seine Schulden kurzfristig zu bedienen.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine niedrige oder negative Nettoverschuldung bedeutet hohe finanzielle Stabilität.
- Unternehmen mit viel Cash und geringer Verschuldung sind besser gerüstet für Krisen.
- Eine hohe Nettoverschuldung erhöht das Risiko – besonders bei steigenden Zinsen oder konjunkturellen Schwächen.
📘 Cash
📈 Was ist das?
Der Cashbestand zeigt, wie viele liquide Mittel einem Unternehmen sofort zur Verfügung stehen.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Er gibt Auskunft über die finanzielle Flexibilität: Ein hoher Cashbestand ermöglicht Investitionen, Rückkäufe oder Krisenresistenz.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein hoher Cashbestand zeigt finanzielle Stärke und Handlungsspielraum.
- Cash kann für Investitionen, Schuldentilgung oder Aktienrückkäufe genutzt werden.
- Allerdings: Zu viel ungenutztes Kapital kann auch auf mangelnde Investitionsideen hinweisen.
📘 Anzahl ausstehender Aktien
📈 Was ist das?
Die Anzahl ausstehender Aktien gibt an, wie viele Aktien eines Unternehmens aktuell im Umlauf sind und von Investoren gehalten werden.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Sie ist die Grundlage für viele Kennzahlen wie Gewinn je Aktie (EPS), Marktkapitalisierung oder KGV.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Je weniger Aktien im Umlauf sind, desto höher fällt z. B. der Gewinn je Aktie aus – wichtig für Bewertung und Dividendenrendite.
- Aktienrückkäufe verringern die Anzahl ausstehender Aktien – und steigern den Wert je Aktie.
- Kapitalerhöhungen haben den gegenteiligen Effekt: mehr Aktien → Verwässerung der bestehenden Anteile.
📘 Kurs-Gewinn-Verhältnis (KGV)
📈 Was ist das?
Das KGV zeigt, wie oft der Gewinn pro Aktie im aktuellen Aktienkurs enthalten ist – also wie „teuer“ eine Aktie im Verhältnis zum Gewinn ist.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Das KGV gehört zu den bekanntesten Bewertungskennzahlen. Es hilft Anlegern einzuschätzen, ob eine Aktie im Vergleich zu ihrem Gewinn eher günstig oder teuer erscheint.
🧮 Berechnung
📊 KGV (TTM) = bezogen auf den Gewinn der letzten 12 Monate (Trailing Twelve Months):🎯 Was bedeutet das für Anleger?
- Ein niedriges KGV kann auf eine günstige Bewertung hindeuten – oder auf Probleme im Geschäftsmodell.
- Ein hohes KGV kann Wachstumserwartungen widerspiegeln – oder eine überbewertete Aktie.
📘 Kurs-Umsatz-Verhältnis (KUV)
📈 Was ist das?
Das KUV zeigt, wie viel Anleger für 1 € Umsatz eines Unternehmens zahlen – unabhängig vom Gewinn.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Das KUV ist besonders bei wachstumsstarken oder noch nicht profitablen Unternehmen hilfreich. Es zeigt, wie hoch der Umsatz an der Börse bewertet wird.
🧮 Berechnung
Marktkapitalisierung = 3,50 Mrd. £ | Umsatz (TTM) = 593,29 Mio. £
Marktkapitalisierung = 3,50 Mrd. £ | Umsatz erwartet = 613,87 Mio. £
🎯 Was bedeutet das für Anleger?
- Ein niedriges KUV kann auf Unterbewertung hindeuten – oder auf schwache Margen.
- Ein hohes KUV kann hohe Erwartungen widerspiegeln – oder übermäßigen Optimismus.
- Besonders sinnvoll bei Wachstumsunternehmen, bei denen der Gewinn oder Free Cashflow (noch) keine Aussagekraft hat.
📘 Unternehmenswert zu Umsatz (EV/Sales)
📈 Was ist das?
EV/Sales zeigt, wie viel Anleger für 1 € Umsatz eines Unternehmens zahlen, wenn man auch Schulden und Cash berücksichtigt – es ist eine kapitalstrukturbereinigte Version des KUV.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Diese Kennzahl eignet sich besonders für den Vergleich von Unternehmen mit unterschiedlicher Verschuldung – sie zeigt, wie teuer ein Unternehmen tatsächlich im Verhältnis zum Umsatz ist.
🧮 Berechnung
Enterprise Value = 2,92 Mrd. £ | Umsatz (TTM) = 593,29 Mio. £
Enterprise Value = 2,92 Mrd. £ | Umsatz erwartet = 613,87 Mio. £
🎯 Was bedeutet das für Anleger?
- EV/Sales ist neutral gegenüber der Kapitalstruktur und eignet sich gut für Unternehmensvergleiche.
- Ein niedriges Verhältnis kann auf eine günstig bewertete Aktie hindeuten – ein hohes Verhältnis auf hohe Erwartungen oder Überbewertung.
- Besonders nützlich bei wachstumsstarken, noch nicht profitablen Firmen.
📘 Unternehmenswert zu Free Cashflow (EV/FCF)
📈 Was ist das?
EV/FCF zeigt, wie viele Jahre es dauern würde, bis ein Unternehmen seinen Unternehmenswert durch freien Cashflow „zurückverdient”.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Diese Kennzahl hilft, Unternehmen auf Basis ihrer tatsächlichen Cash-Erträge zu bewerten – unabhängig von Bilanzierungsregeln oder buchhalterischem Gewinn.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein niedriges EV/FCF deutet auf eine günstige Bewertung bei starker Cashgenerierung hin.
- Ein hohes EV/FCF kann entweder auf Optimismus oder auf temporär schwachen Cashflow hindeuten.
- Besonders hilfreich bei reifen, profitablen Unternehmen mit stabilen Cashflows.
📘 Kurs-Buchwert-Verhältnis (KBV)
📈 Was ist das?
Das KBV zeigt, wie hoch der Marktwert eines Unternehmens im Verhältnis zu seinem bilanziellen Eigenkapital ist.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Das KBV ist besonders bei Substanzwerten (z. B. Banken, Industrie) relevant. Es hilft Anlegern zu erkennen, ob ein Unternehmen unter oder über seinem buchhalterischen Vermögen bewertet ist.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein KBV unter 1 kann auf Unterbewertung oder schwache Rentabilität hindeuten.
- Ein KBV über 1 zeigt, dass der Markt dem Unternehmen Mehrwert über den Buchwert hinaus zuschreibt (z. B. Marken, Patente, Wachstum).
- Das KBV eignet sich besonders gut für Unternehmen mit stabilen, materiellen Vermögenswerten.
📘 Dividende je Aktie
📈 Was ist das?
Die Dividende je Aktie zeigt, wie viel Geld ein Unternehmen pro Aktie an seine Aktionäre ausschüttet – typischerweise jährlich oder quartalsweise.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Sie ist die absolute Größe der Auszahlung je Aktie – wichtig für alle, die regelmäßige Erträge suchen oder Dividendenstrategien verfolgen.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine stabile oder wachsende Dividende je Aktie ist oft ein Zeichen für ein solides Geschäftsmodell.
- Die Dividende je Aktie allein sagt aber nichts über die Rendite – dafür ist auch der Aktienkurs relevant (→ Dividendenrendite).
- Langfristig steigende Dividenden sind oft ein sehr gutes Merkmal (z. B. Dividenden-Aristokraten).
📘 Dividendenrendite
📈 Was ist das?
Die Dividendenrendite zeigt, wie hoch die Dividende eines Unternehmens im Verhältnis zum Aktienkurs ist.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Sie hilft dabei, Dividendenaktien vergleichbar zu machen – unabhängig vom absoluten Auszahlungsbetrag.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine stabile Dividendenrendite kann auf verlässliche Ausschüttungen hinweisen.
- Ein Vergleich der 1J- und 5J-Rendite hilft zu erkennen, ob das Dividendenwachstum mit dem Kurswachstum Schritt hält.
- Eine niedrige Rendite ist nicht zwingend negativ – sie kann auf starkes Kurswachstum hindeuten.
📘 Dividendenwachstum
📈 Was ist das?
Das Dividendenwachstum zeigt, wie stark ein Unternehmen seine Dividende je Aktie über die Zeit gesteigert hat.
🧮 Wie wird es berechnet?
5J: durchschnittliche jährliche Wachstumsrate (CAGR)
🏛️ Wofür ist es wichtig?
Stetig steigende Dividenden gelten als Zeichen für finanzielle Stärke und Aktionärsorientierung – besonders interessant für langfristige Investoren.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein stabiles Dividendenwachstum ist ein Zeichen nachhaltiger Ertragskraft.
- Ein hohes Dividendenwachstum kann ein erheblicher Hebel deiner Rendite sein:
- Wenn ein Unternehmen z. B. 1 € Dividende zahlt und diese über 5 Jahre jährlich um 15 % erhöht, bekommst du im 5. Jahr bereits 2 € je Aktie – doppelt so viel wie zu Beginn!
📘 Ausschüttungsquote (Payout)
📈 Was ist das?
Die Ausschüttungsquote zeigt, wie viel Prozent des Unternehmensgewinns (pro Aktie) als Dividende an die Aktionäre ausgeschüttet wird.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Die Quote hilft einzuschätzen, ob eine Dividende auf Dauer tragfähig ist – besonders im Verhältnis zum erzielten Gewinn.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine niedrige Ausschüttungsquote bedeutet: Das Unternehmen behält einen größeren Teil des Gewinns für Investitionen – typisch für Wachstumsunternehmen.
- Eine moderate Quote (z. B. 25–50 %) steht oft für ein gesundes Gleichgewicht zwischen Ausschüttung und Zukunftsinvestitionen.
- Hohe Ausschüttungsquoten können attraktiv wirken, sind aber riskanter, wenn die Gewinne schwanken oder sinken.
📘 Dividendensteigerungen in Folge (Erhöhungen)
📈 Was ist das?
Diese Kennzahl zeigt, wie viele Jahre in Folge ein Unternehmen seine Dividende pro Aktie erhöht hat – ohne Kürzung oder Aussetzung.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Ein langer Track Record kontinuierlicher Erhöhungen spricht für Verlässlichkeit, solide Finanzen und aktionärsfreundliche Unternehmenspolitik.
🎯 Was bedeutet das für Anleger?
- Ein langer Zeitraum mit Dividendensteigerungen stärkt das Vertrauen – besonders in Krisenzeiten.
- Solche Unternehmen gelten als verlässlich und planbar für Einkommensinvestoren.
- Je länger die Serie, desto stärker das Commitment gegenüber den Aktionären.
📘 Umsatz
📈 Was ist das?
Der Umsatz zeigt, wie viel ein Unternehmen insgesamt mit seinen Produkten und Dienstleistungen verdient – also den Bruttoerlös vor Abzug von Kosten.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Der Umsatz ist eine der zentralen Kennzahlen zur Einschätzung der Unternehmensgröße, Marktstellung und Wachstumskraft.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein wachsender Umsatz zeigt eine steigende Nachfrage und kann ein guter Frühindikator für Gewinnsteigerungen sein.
- Vergleiche von aktuellem und erwartetem Umsatz geben Hinweise auf das Marktumfeld und Analystenerwartungen.
- Wichtig: Starker Umsatz allein genügt nicht – auch Margen und Profitabilität zählen.
📘 EBITDA
📈 Was ist das?
EBITDA steht für „Earnings Before Interest, Taxes, Depreciation and Amortization“ – also Gewinn vor Zinsen, Steuern und Abschreibungen. Es zeigt das operative Ergebnis eines Unternehmens, bereinigt um bilanztechnische und finanzierungsbedingte Effekte.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
EBITDA ist eine verbreitete Kennzahl zur Beurteilung der operativen Leistungsfähigkeit – insbesondere bei kapitalintensiven Unternehmen oder im internationalen Vergleich.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein hohes oder wachsendes EBITDA spricht für starke operative Erträge – unabhängig von Bilanzierung oder Steuerlast.
- EBITDA ist besonders nützlich, um Unternehmen branchenübergreifend zu vergleichen.
- Wichtig: EBITDA ist keine offizielle Gewinnkennzahl – Abschreibungen und Finanzierungskosten werden ausgeklammert.
📘 EBIT
📈 Was ist das?
EBIT steht für „Earnings Before Interest and Taxes“ – also Gewinn vor Zinsen und Steuern. Es zeigt das operative Ergebnis eines Unternehmens nach Abschreibungen, aber vor Finanzierungs- und Steueraufwand.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
EBIT ist eine zentrale Kennzahl zur Beurteilung der Profitabilität aus dem Kerngeschäft – unabhängig von Kapitalstruktur oder Steuersystem.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein hohes EBIT deutet auf ein profitables Kerngeschäft hin – vor Zinslasten oder steuerlichen Effekten.
- Es erlaubt objektivere Vergleiche zwischen Unternehmen mit unterschiedlicher Finanzierung.
- Im Vergleich mit EBITDA zeigt EBIT bereits den Einfluss von Abschreibungen auf das operative Ergebnis.
📘 Nettogewinn
📈 Was ist das?
Der Nettogewinn ist der verbleibende Jahresüberschuss (oder -fehlbetrag) eines Unternehmens – nach Abzug aller Kosten, Steuern, Zinsen und Abschreibungen
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Der Nettogewinn ist die zentrale Erfolgskennzahl – er zeigt, wie profitabel ein Unternehmen nach allen Kosten tatsächlich arbeitet.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein steigender Nettogewinn zeigt, dass das Unternehmen effizient wirtschaftet – trotz aller Kosten.
- Die Entwicklung des Gewinns beeinflusst z. B. direkt das KGV und weitere Kennzahlen.
- Im Zeitverlauf lässt sich ablesen, wie stabil und profitabel ein Geschäftsmodell wirklich ist.
📘 Free Cashflow (FCF)
📈 Was ist das?
Der Free Cashflow gibt Aufschluss über die echte finanzielle Stärke eines Unternehmens – unabhängig von Bilanzierungsregeln. Er zeigt, wie viel Spielraum für Dividenden, Aktienrückkäufe oder Schuldenabbau besteht.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
FCF reflects a company’s real financial strength – regardless of accounting profits. It shows how much flexibility a company has for dividends, share buybacks, or debt reduction.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein hoher Free Cashflow bedeutet, dass ein Unternehmen echte Finanzkraft besitzt – unabhängig vom bilanzierten Gewinn.
- Er ist oft die solideste Grundlage für nachhaltige Dividenden und Aktienrückkäufe.
- Sinkender FCF kann ein Warnsignal sein – auch wenn der Gewinn stabil aussieht.
📘 Umsatzwachstum
📈 Was ist das?
Das Umsatzwachstum zeigt, wie stark sich die Erlöse eines Unternehmens im Vergleich zum Vorjahr verändert haben – tatsächlich (TTM) und auf Prognosebasis (erwartet).
🧮 Wie wird es berechnet?
Erwartet = (Umsatz erwartet ÷ Umsatz Vorjahr − 1) × 100
Erwartetes Wachstum basiert auf Analystenschätzungen für das laufende Geschäftsjahr.
🏛️ Wofür ist es wichtig?
Ein wachsender Umsatz ist ein zentrales Signal für steigende Nachfrage, Geschäftsausweitung und Marktanteilsgewinne – besonders bei Wachstumsunternehmen.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Wachstum ist der Motor langfristiger Wertsteigerung – besonders bei Technologie- und Wachstumsaktien.
- Wichtig ist nicht nur das aktuelle Wachstum, sondern auch dessen Nachhaltigkeit.
- Prognosen zeigen, ob Analysten weiteres Potenzial erwarten – oder eine Verlangsamung.
📘 EBITDA-Wachstum
📈 Was ist das?
Das EBITDA-Wachstum zeigt, wie stark das operative Ergebnis eines Unternehmens vor Zinsen, Steuern und Abschreibungen im Vergleich zum Vorjahr gestiegen oder gesunken ist.
🧮 Wie wird es berechnet?
Erwartet = (erwartetes EBITDA ÷ EBITDA Vorjahr − 1) × 100
Erwartetes Wachstum basiert auf Analystenschätzungen für das laufende Geschäftsjahr.
🏛️ Wofür ist es wichtig?
Ein steigendes EBITDA ist ein Zeichen für verbesserte operative Ertragskraft – unabhängig von Finanzierungsstruktur oder Abschreibungen.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Starkes EBITDA-Wachstum signalisiert operative Effizienz und Skalierung – besonders relevant in Wachstumsphasen.
- EBITDA-Wachstum ist ein Frühindikator für Margen- und Gewinnentwicklung – sollte aber stets im Zusammenhang mit Umsatz und EBIT betrachtet werden.
📘 EBIT Wachstum
📈 Was ist das?
Das EBIT-Wachstum zeigt, wie stark das operative Ergebnis eines Unternehmens (nach Abschreibungen, aber vor Zinsen und Steuern) im Vergleich zum Vorjahr gewachsen ist.
🧮 Wie wird es berechnet?
Erwartet = (erwartetes EBIT ÷ EBIT Vorjahr − 1) × 100
Erwartetes Wachstum basiert auf Analystenschätzungen für das laufende Geschäftsjahr.
🏛️ Wofür ist es wichtig?
Das EBIT-Wachstum ist ein direkter Indikator für die wirtschaftliche Entwicklung des operativen Geschäfts – unter Berücksichtigung der Kapitalintensität (Abschreibungen).
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Steigendes EBIT signalisiert wachsende operative Rentabilität – auch unter Berücksichtigung von Abschreibungen.
- Das EBIT-Wachstum ist ein wichtiges Maß zur Beurteilung von Geschäftsmodellen mit hohen Investitionskosten.
- Im Zusammenspiel mit Umsatz- und EBITDA-Wachstum ergibt sich ein umfassendes Bild zur operativen Entwicklung.
📘 Nettogewinn-Wachstum
📈 Was ist das?
Das Nettogewinn-Wachstum zeigt, wie stark der Jahresüberschuss eines Unternehmens gegenüber dem Vorjahr gestiegen oder gesunken ist – sowohl tatsächlich (TTM) als auch auf Basis von Prognosen (erwartet).
🧮 Wie wird es berechnet?
Erwartet = (erwarteter Nettogewinn ÷ Nettogewinn Vorjahr − 1) × 100
Der erwartete Wert basiert auf Analystenschätzungen für das laufende Geschäftsjahr.
🏛️ Wofür ist es wichtig?
Der Gewinn ist die entscheidende Ergebnisgröße für ein Unternehmen. Ein wachsender Nettogewinn deutet auf steigende Effizienz, stabile Kostenkontrolle und nachhaltige Ertragskraft hin.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Wachsender Nettogewinn stärkt die Bewertung, Dividendenfähigkeit und Kursfantasie.
- Stagnierender oder rückläufiger Gewinn trotz Umsatzwachstum kann auf Margendruck hinweisen.
📘 Free Cashflow-Wachstum
📈 Was ist das?
Das Free-Cashflow-Wachstum zeigt, wie sich der freie Mittelzufluss eines Unternehmens im Vergleich zum Vorjahr verändert hat – also der Betrag, der nach allen operativen Ausgaben und Investitionen übrig bleibt.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Free Cashflow ist der echte, verfügbare Geldzufluss. Wachstum in diesem Bereich ist ein Zeichen für finanzielle Stärke und steigende Flexibilität bei Dividenden, Rückkäufen oder Investitionen.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Sinkender Free Cashflow kann auf steigende Investitionen, höhere Kosten oder stagnierende operative Erträge hindeuten.
- Besonders bei Dividendenwerten ist das FCF-Wachstum wichtig – denn Dividenden werden letztlich aus dem verfügbaren Cash gezahlt.
- Ein negativer Trend sollte genauer analysiert werden – er ist nicht zwangsläufig schlecht, aber potenziell ein Warnsignal.
📘 Bruttomarge
📈 Was ist das?
Die Bruttomarge zeigt, wie viel vom Umsatz nach Abzug der direkten Herstellungskosten (Material, Produktion) als Bruttogewinn übrig bleibt – also der „Rohgewinn“ eines Unternehmens.
🧮 Wie wird es berechnet?
Auch: Bruttomarge = Bruttogewinn ÷ Umsatz × 100
🏛️ Wofür ist es wichtig?
Die Bruttomarge gibt Aufschluss über die Profitabilität eines Produkts oder Geschäftsmodells vor Fixkosten, Steuern und Zinsen. Sie zeigt, wie effizient ein Unternehmen produzieren oder einkaufen kann.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine hohe Bruttomarge deutet auf starke Preissetzungsmacht und effiziente Herstellung hin.
- Sinkende Bruttomargen können auf Kostensteigerungen oder Preisdruck hindeuten.
- Besonders im Vergleich zu Wettbewerbern liefert die Bruttomarge wertvolle Einblicke in die Geschäftsqualität.
📘 EBITDA-Marge
📈 Was ist das?
Die EBITDA-Marge zeigt, wie viel vom Umsatz als operativer Gewinn vor Zinsen, Steuern und Abschreibungen (EBITDA) übrig bleibt. Sie misst die operative Effizienz – ohne Verzerrungen durch Finanzierung oder Buchwerte.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Die EBITDA-Marge hilft zu verstehen, wie viel operativer Gewinn ein Unternehmen aus jedem Euro Umsatz erzielt – unabhängig von Kapitalstruktur oder steuerlichem Umfeld.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine hohe EBITDA-Marge zeigt starke operative Ertragskraft – unabhängig von Bilanzierungseffekten.
- Die Marge ermöglicht gute Vergleiche zwischen Unternehmen und Branchen.
- Ein stabiler oder wachsender Wert kann auf effiziente Kostenkontrolle und Skalierbarkeit hindeuten.
📘 EBIT-Marge
📈 Was ist das?
Die EBIT-Marge zeigt, wie viel Prozent des Umsatzes als operativer Gewinn nach Abschreibungen, aber vor Zinsen und Steuern übrig bleiben.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Die EBIT-Marge misst die operative Ertragskraft eines Unternehmens unter Berücksichtigung der Kapitalintensität (z. B. Maschinen, Anlagen). Sie eignet sich gut zum Vergleich von Geschäftsmodellen mit unterschiedlich hohen Abschreibungen.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine hohe EBIT-Marge zeigt, dass ein Unternehmen auch nach Abschreibungen effizient arbeitet.
- Sie ist besonders relevant in kapitalintensiven Branchen.
- Langfristig stabile oder steigende Margen sind ein Zeichen wirtschaftlicher Stärke und Preissetzungsmacht.
📘 Nettomarge
📈 Was ist das?
Die Nettomarge zeigt, wie viel vom Umsatz am Ende als „Reingewinn“ übrig bleibt – also nach Abzug aller Kosten, Zinsen, Steuern und Abschreibungen.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Die Nettomarge gibt an, wie effizient ein Unternehmen über alle Stufen hinweg wirtschaftet. Sie zeigt, wie viel Gewinn tatsächlich je Euro Umsatz übrig bleibt.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine hohe Nettomarge zeigt, dass ein Unternehmen nicht nur operativ stark ist, sondern auch seine Finanzierung und Steuerbelastung im Griff hat.
- Vergleiche mit Wettbewerbern geben Einblicke in die wirtschaftliche Qualität.
- Sinkende Nettomargen trotz Umsatzwachstum können ein Warnsignal sein – etwa für steigende Kosten oder sinkende Effizienz.
📘 Free Cashflow Marge
📈 Was ist das?
Die Free-Cashflow-Marge zeigt, wie viel vom Umsatz nach Abzug aller operativen Ausgaben und Investitionen tatsächlich als freier Mittelzufluss übrig bleibt.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Diese Marge misst die echte Liquidität, die ein Unternehmen erwirtschaftet – unabhängig von Bilanzierungsregeln oder Abschreibungen. Sie ist besonders relevant für Dividenden, Rückkäufe und Investitionen.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine hohe Free-Cashflow-Marge zeigt, dass ein Unternehmen nachhaltig liquide Mittel erwirtschaftet.
- Sie ist ein starkes Signal für finanzielle Stabilität und Ausschüttungspotenzial.
- Wichtig ist der langfristige Trend – sinkende Werte können auf steigende Investitionen oder rückläufige operative Effizienz hindeuten.
📘 Eigenkapitalquote
📈 Was ist das?
Die Eigenkapitalquote zeigt, wie hoch der Anteil des Eigenkapitals an der Bilanzsumme eines Unternehmens ist – also wie stark es sich aus eigenen Mitteln finanziert.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Eine hohe Eigenkapitalquote steht für finanzielle Stabilität, Krisenfestigkeit und gute Bonität. Sie ist besonders relevant bei der Beurteilung der Verschuldung.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine hohe Eigenkapitalquote signalisiert finanzielle Stabilität – besonders in Krisenzeiten.
- Ein niedriger Wert kann auf ein höheres Risiko oder eine aggressive Verschuldung hinweisen.
- Wichtig: Die Eigenkapitalquote sollte immer gemeinsam mit der Eigenkapitalrendite betrachtet werden. Nur so lässt sich beurteilen, ob ein Unternehmen nicht nur solide, sondern auch effizient wirtschaftet.
📘 Eigenkapitalrendite (ROE)
📈 Was ist das?
Die Eigenkapitalrendite zeigt, wie effizient ein Unternehmen mit dem Kapital seiner Aktionäre arbeitet – also wie viel Gewinn es pro Euro Eigenkapital erwirtschaftet.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Die Eigenkapitalrendite ist eine zentrale Rentabilitätskennzahl. Sie hilft Anlegern zu erkennen, ob das Unternehmen eine attraktive Verzinsung auf das eingesetzte Eigenkapital erwirtschaftet.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Eine hohe Eigenkapitalrendite spricht für ein starkes, effizientes Geschäftsmodell.
- Besonders interessant ist sie bei kapitalintensiven Firmen oder solchen mit hoher Eigenkapitalquote.
- Wichtig: Ein sehr hoher ROE kann auch auf hohe Schulden hinweisen – daher sollte sie immer im Kontext mit der Eigenkapitalquote betrachtet werden.
📘 Return on Capital Employed (ROCE)
📈 Was ist das?
ROCE misst die Gesamtrentabilität eines Unternehmens – also wie effizient es das eingesetzte Kapital (Eigen- und Fremdkapital) zur Gewinnerzielung nutzt.
🧮 Wie wird es berechnet?
Das eingesetzte Kapital ist das gesamte betriebsnotwendige Kapital, unabhängig von der Finanzierungsquelle.
🏛️ Wofür ist es wichtig?
ROCE eignet sich besonders gut für den Vergleich unterschiedlich finanzierter Unternehmen. Es zeigt, wie effektiv ein Unternehmen Kapital investiert – unabhängig von der Kapitalstruktur.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein hoher ROCE zeigt, dass ein Unternehmen sein Kapital effizient einsetzt – unabhängig davon, ob es durch Eigen- oder Fremdkapital finanziert ist.
- Je höher der ROCE im Vergleich zu ähnlichen Unternehmen, desto mehr Wert schafft das Unternehmen mit seinem investierten Kapital.
- Besonders wichtig ist der ROCE bei Firmen mit hohen Investitionen – z. B. in Industrie, Energie oder Infrastruktur.
📘 Return on Invested Capital (ROIC)
📈 Was ist das?
ROIC zeigt, wie effizient ein Unternehmen das Kapital investiert, das langfristig im operativen Geschäft gebunden ist – unabhängig davon, ob es aus Eigen- oder Fremdkapital stammt.
🧮 Wie wird es berechnet?
- NOPAT = „Net Operating Profit After Taxes“
- Investiertes Kapital = operatives Vermögen abzüglich nicht-verzinster Schulden
🏛️ Wofür ist es wichtig?
ROIC ist eine der präzisesten Kennzahlen zur Bewertung der Kapitalrendite – besonders im Vergleich zur Eigenkapitalrendite, weil es Verzerrungen durch Schulden vermeidet. Er zeigt, ob ein Unternehmen Mehrwert für alle Kapitalgeber schafft.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein hoher ROIC zeigt, wie gut ein Unternehmen mit dem tatsächlich investierten (betriebsnotwendigen) Kapital wirtschaftet.
- Im Unterschied zu ROCE wird nur Kapital betrachtet, das wirklich zur Finanzierung operativer Aktivitäten dient – und verzinst werden muss.
- Besonders hilfreich, um die Kapitalrendite von Unternehmen mit viel „überschüssigem“ Kapital oder zinsfreien Verbindlichkeiten realistisch zu vergleichen.
📘 Verschuldungsgrad (Leverage Ratio)
📈 Was ist das?
Der Verschuldungsgrad zeigt, wie stark ein Unternehmen durch verzinsliche Schulden (z. B. Kredite und Anleihen) im Verhältnis zum Eigenkapital finanziert ist.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Die Kennzahl hilft, das finanzielle Risiko und die Abhängigkeit von Fremdkapital zu beurteilen. Ein hoher Verschuldungsgrad kann die Eigenkapitalrendite steigern – birgt aber auch erhöhte Risiken bei Zinsanstiegen oder Liquiditätsengpässen.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein niedriger Verschuldungsgrad steht für finanzielle Stabilität und Unabhängigkeit.
- Ein hoher Wert kann auf erhöhte Risiken hinweisen – insbesondere bei schwankenden Zinsen oder konjunkturellen Schwächen.
- Wichtig: Immer im Kontext zur Branche und Kapitalintensität bewerten.
📘 Ergebnis je Aktie (EPS)
📈 Was ist das?
Das Ergebnis je Aktie (EPS) zeigt, wie viel Gewinn auf eine einzelne Aktie entfällt – und ist eine der wichtigsten Kennzahlen zur Bewertung von Unternehmen.
🧮 Wie wird es berechnet?
Die verwässerte Aktienanzahl berücksichtigt auch potenzielle neue Aktien, etwa durch Optionen, Wandelanleihen oder andere Umtauschrechte.
🏛️ Wofür ist es wichtig?
EPS bildet die Basis für viele Bewertungskennzahlen wie KGV, PEG oder Payout Ratio. Es macht den Gewinn für Aktionäre vergleichbar – unabhängig von der Unternehmensgröße.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- EPS hilft, die Profitabilität pro Aktie zu erfassen – und ist besonders wichtig im Zeitvergleich oder im Vergleich mit Analystenschätzungen.
- Steigendes EPS kann ein Zeichen für stabiles Wachstum oder Aktienrückkäufe sein.
- Wichtig: Verwende verwässertes EPS für realistische Bewertungen – besonders bei stark aktienbasierten Vergütungssystemen.
📘 Free Cashflow je Aktie (FCF je Aktie)
📈 Was ist das?
Der Free Cashflow je Aktie zeigt, wie viel freier Mittelzufluss einem Unternehmen pro Aktie zur Verfügung steht – nach Investitionen, aber vor Dividenden oder Schuldentilgung.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Der FCF je Aktie zeigt, wie viel liquide Mittel pro Aktie tatsächlich im Unternehmen verbleiben – wichtig für Dividenden, Aktienrückkäufe oder Schuldentilgung. Im Gegensatz zum Gewinn ist er schwerer manipulierbar und daher besonders aussagekräftig.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein hoher Free Cashflow je Aktie ist ein Zeichen für hohe finanzielle Flexibilität.
- Er zeigt, wie viel Kapital ein Unternehmen effektiv einsetzen oder ausschütten kann.
- Besonders relevant für dividendenstarke Unternehmen oder solche mit starker Kapitalrendite.
📘 Short Interest
📈 Was ist das?
Short Interest zeigt, wie viele Aktien eines Unternehmens aktuell leerverkauft wurden – also von Investoren geliehen und verkauft, in der Erwartung fallender Kurse.
🧮 Wie wird es berechnet?
Der Wert zeigt den Anteil der Aktien, der aktuell auf fallende Kurse spekuliert wird.
🏛️ Wofür ist es wichtig?
Short Interest dient als Stimmungsindikator: Ein hoher Wert deutet auf Skepsis oder negative Erwartungen gegenüber dem Unternehmen hin – kann aber auch zu einem „Short Squeeze“ führen, wenn der Kurs plötzlich steigt.
🎯 Was bedeutet das für Anleger?
- Ein niedriger Short Interest deutet auf Vertrauen in das Unternehmen hin.
- Ein hoher Wert kann ein Warnsignal sein – oder eine Chance, wenn sich die Stimmung dreht.
- Besonders spannend in volatilen Märkten oder vor wichtigen Quartalszahlen.
📘 Employees
📈 Was ist das?
Die Mitarbeiteranzahl zeigt, wie viele Personen ein Unternehmen weltweit beschäftigt – ein Indikator für Größe, Struktur und Geschäftsmodell.
🧮 Wie wird es berechnet?
🏛️ Wofür ist es wichtig?
Sie hilft bei der Einschätzung von Skaleneffekten, Effizienz und Personalkosten. Zusammen mit Umsatz und Gewinn lassen sich Kennzahlen wie Produktivität je Mitarbeiter ableiten.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Viele Mitarbeiter bedeuten große operative Komplexität – aber auch hohes Umsatzpotenzial.
- Produktivität je Mitarbeiter ist ein wichtiger Indikator für Effizienz.
- Besonders spannend bei stark wachsenden Tech- oder Industrieunternehmen.
📘 Umsatz je Mitarbeiter
📈 Was ist das?
Der Umsatz je Mitarbeiter zeigt, wie viel Erlös ein Unternehmen durchschnittlich pro Beschäftigtem erwirtschaftet – eine Kennzahl für Effizienz und Produktivität.
🧮 Wie wird es berechnet?
Die Mitarbeiterzahl stammt in der Regel aus dem letzten verfügbaren Jahresbericht.
🏛️ Wofür ist es wichtig?
Diese Kennzahl hilft, Geschäftsmodelle zu vergleichen – insbesondere zwischen arbeitsintensiven und technologiegetriebenen Unternehmen. Ein hoher Wert deutet auf Automatisierung, Effizienz oder hohen Wertschöpfungsanteil hin.
🧮 Berechnung
🎯 Was bedeutet das für Anleger?
- Ein hoher Umsatz je Mitarbeiter spricht für ein skalierbares und margenstarkes Geschäftsmodell.
- Ein niedriger Wert kann auf arbeitsintensive Prozesse oder geringere Wertschöpfung hinweisen.
- Besonders hilfreich beim Vergleich von Tech- vs. Industrieunternehmen.
Plus500 Aktie Analyse
Analystenmeinungen
11 Analysten haben eine Plus500 Prognose abgegeben:
Analystenmeinungen
11 Analysten haben eine Plus500 Prognose abgegeben:
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Vergangene Events
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Q4 2025 Earnings Call
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aktien.guide Basis
Plus500 — Q4 2025 Earnings Call
1. Management Discussion
Good morning, ladies and gentlemen, and welcome to the Plus500 2025 Preliminary Results. The presentation will commence shortly. [Operator Instructions] Please note, this call is being live streamed to a webcast for a wider audience and will be recorded.
I would now like to hand over to David Zruia, Group Chief Executive Officer, to open the presentation. Please go ahead.
Good morning, everyone, and thank you for joining our 2025 preliminary results presentation. I'm David Zruia, CEO of Plus500, and I'm joined today by Elad Even-Chen, our Group CFO; and Owen Jones, our Group Head of Investor Relations.
Plus500 globally diversified multi-asset offering drove strong operating momentum across several key strategic initiatives during the year, which we will highlight today. Our differentiated customer offerings, which are powered by our proprietary technology, provide us with compelling competitive advantages, and we remain committed to delivering seamless and innovative access to financial markets worldwide. The structural growth opportunities in our end markets are substantial, and we are seeking to maximize our opportunity set within them. We have started 2026 well, and we look to the remainder of the year and beyond with confidence. I would like to thank all my colleagues across Plus500 who made these strong results possible for their hard work and dedication towards successfully achieving our collective goals and strategic ambitions.
Slide 2 shows the agenda for today. We will take you through the highlights for the year and the operating review, followed by a run-through of our unique technology and product set, and then we continue with the financial highlights. We will then conclude with the summary and outlook section before taking your questions at the end.
There are 5 key takeaways from today's presentation shown on Slide 4. For the year as a whole, we increased the positive operating momentum we have across the group significantly, both in our OTC and non-OTC businesses. The focus on our strategic objectives remain a key priority, including product and market growth, innovation and the acquisition of higher value, more sophisticated customers alongside retention and monetization initiatives. We secured additional regulatory licenses and clearing memberships, enabling the group to deliver important structural growth over the coming years and our excellent strategic positioning and our proprietary technology drove strong financial results for 2025, including growth in revenue and EBITDA.
We announced groundbreaking strategic partnerships in our growing U.S. futures business, expanding into new markets and demonstrating the increasing strength and attractiveness of Plus500 as a trusted partner with a focus on institutional collaboration and provider of market infrastructure. In an exciting development, we also entered the fast-growing prediction market space, which I will come on to in greater detail later. Finally, today, we have announced additional shareholder returns of $187.5 million, comprising dividends and share buybacks, adding to the $165 million we announced in August 2025.
And even with such attractive shareholder returns, the group ended 2025 with an extremely strong financial position with cash balances of approximately $800 million and no debt. The strong financial results for 2025 extend our significant track record that stretches back to our IPO in 2013. Since then, Plus500 has generated $3.8 billion in cash from operations, $3.1 billion in accumulated net profits and of that, the company has returned approximately $2.9 billion to shareholders through $1.7 billion in dividends and $1.2 billion in share buybacks, including the $187.5 million announced today.
These shareholder returns combined with a strong share price have resulted in Plus500 being the best performing share in the FTSE All-Share Index over the last 13 years on a total return basis with a cumulative total shareholder returns of over 8,700%, which is a remarkable achievement. And it was a reflection of the strong performance that saw the company join the prestigious STOXX Europe 600 Index in early 2025, an important recognition of the compounding value creation we have delivered for shareholders in recent years.
Moving now to Slide 6, which focuses on some of our operational drivers and outputs. During 2025, we continue to focus on our strategic road map and accelerated the delivery of meaningful progress across the group. The drivers and outputs that you can see on the slide are all underpinned by our market-leading proprietary technology, a key competitive advantage for Plus500, which allows us to grow our business globally while creating deeper engagement with our customers by maintaining a robust, secure, seamless and reliable trading experience. As a result, 67% of OTC revenue was derived from customers who have been trading with Plus500 for over 3 years.
And over 5 years, the same metric is remarkable, 50%, which has more than doubled in the last 3 years. Both achievements highlight the benefit of our focus on driving higher customer lifetime value by providing a best-in-class trading experience. Customer deposits increased significantly once again to $6.5 billion, which sets a new record for the group. And this equated to a record of approximately $27,000 per active customer. The strength of our mobile offering was also highlighted once again with 89% of OTC revenue being generated from mobile or tablet devices.
Moving now to Slide 7. 4 years ago, at our Capital Markets Day, we introduced our strategic road map objectives. Since then, we have made excellent progress against our ambitious targets, transforming Plus500 into a more resilient and scaled business with diversified earnings streams. This transformation has had a significant positive impact on our quality of earnings and underpins our focus on innovation, growth and continued diversification through the development of new products and expansion into new markets. In addition, a central part of the group strategy is to deepen customer engagement and enhance customer retention by investing in and developing our customer retention technologies and initiatives, which is something we have done very successfully in recent years. Collectively, we expect the objectives within our strategic road map to position Plus500 to continue delivering sustainable compounded returns for shareholders for many years to come.
Moving to Slide 8. Plus500's superior proprietary technology and its ability to quickly develop new offerings or adopt for new strategic partnership opportunities has enabled Plus500 to evolve from being a single product provider into an established multi-asset fintech group, a trusted global provider of market infrastructure services and proprietary trading platforms with a broad and diverse customer base. The Plus500 of today provides a wide range of products, services and instruments across its OTC, futures, options on futures and share dealing verticals, to which we have recently added prediction markets as we continue to see surge in demand for event-based trading contracts and we operate in attractive growing end markets with powerful structural growth drivers.
Our OTC business covers 7 asset classes and our futures business can be split further into B2B and B2C offerings, which provide execution and clearing services across a growing range of global exchanges. Our non-OTC business also includes our prediction markets offering, as I mentioned, an addressable market with significant potential. We also highlight Plus500 Cosmos here, an industry-leading client portal for our B2B futures customers, which has become a meaningful source of both customer onboarding and improved customer retention in our B2B business.
On the right side of the chart, we can see our share dealing platform, Plus500 Invest, which enables customers to buy and sell shares directly. Our overall offering provides customers with a wide choice of products, enabling them to tailor their approach and trading strategies. The diversification of our business remains a key part of our success, and we will continue to drive this agenda as we maximize the attractive growth opportunities in our markets.
Moving to the next slide. Here, we show the increasingly important role that Plus500 plays as a provider of accredited, trusted institutional market infrastructure built on our proprietary technology and regulatory expertise. Our role has evolved significantly as the group has diversified its operations, and we now sit at the heart of the financial ecosystem, connecting institutional customers and retail customers to more than 30 different exchanges and clearing houses. We provide the mission-critical market infrastructure to a global customer base, which include individual customers, institutions and other businesses.
Our futures business, which we'll discuss in more detail, continues to outperform our expectations and performed exceptionally well during 2025. The prediction market space represents a compelling and fast-growing market opportunity for Plus500 driven by retail engagement, regulated exchanges and next-gen trading tools. This new financial asset class has experienced rapid growth over the past year. Thanks to the unique strength of our proprietary technology and our trusted institutional infrastructure, we are well placed to maximize the opportunity in front of us. Prediction markets enable customers to trade on real-world outcomes in a fully regulated CFTC framework, underpinned by advanced technology and infrastructure that makes the process seamless and highly intuitive. We are thrilled to have been able to bring this engaging, exciting and fully regulated offering to our U.S. customers following the groundbreaking launch of event-based contracts on our B2C trading platform. On the back of a strong 2025, we entered 2026 with positive strategic operational and financial momentum.
Here on Slide 11, we show some of the operating highlights. We delivered significant strategic progress across both our OTC and non-OTC businesses, demonstrating the increasing strength and attractiveness of Plus500 as a trusted counterparty with a focus on institutional collaboration as we enter new markets and offered innovative new products for our customers. Reflecting this status, during 2025, we announced 2 exciting partnerships in the B2B use future space, one with Topstep and the other with CME FanDuel. We continued to enhance our existing OTC offering with innovative new products, services and licenses. And as I mentioned earlier, we have entered the prediction market space with B2B and B2C offerings. In summary, 2025 was a year of strong achievements, and we are extremely excited about 2026 and beyond.
I will now hand over to Elad to present the operating review section.
Thank you, David, and good morning, everyone. It is a pleasure to present the operating overview for 2025 and such a strong set of financial results this morning. The operating review section will include an outline of our operating performance in 2025 as well as a closer look at our growing futures business, including our entry into the prediction market space. As can be seen on Slide 13, we offer our services to approximately 33 million registered customers in more than 60 countries. This global scale, combined with a tailored localized offering is an important source of both current and future value as we focus on driving activation, retention and monetization of our global customer base by leveraging our highly innovative and agile proprietary technology to drive customer engagement with our compelling multi-asset product set. Our global offering is further enhanced by our localized solutions, which include tailored products and support in a customer's native language and our best-in-class customer service, which includes our premium customer offering.
On Slide 14, we show some of our operating KPIs, along with the regional performance data. As the group has consistently demonstrated historically, new customer acquisition and deeper engagement with existing customers lays the foundation for future growth, making it an investment today to drive value creation over the medium to long term. Also, as we have demonstrated in recent years, our increasing focus on more sophisticated, higher-value customers means we are well positioned to drive sustainable, high-quality growth over the long term. In 2025, we onboarded roughly 105,000 new customers, reflecting our continued focus on attracting and retaining higher-value customers and active customers remained broadly stable at approximately 242,000.
Moving ahead to Slide 15, which shows customer tenure and longevity. Over recent years, we have made significant improvements in our customer retention technologies and premium account programs, increasing customer longevity materially, as shown here on Slide 15. We have a deeply embedded philosophy of driving long-term relationships with our customers by providing technology-enabled retention initiatives and by consistently providing our customers with a wide range of products and services, supported by a robust, secure, intuitive and reliable trading platforms.
These improvements are working well, as shown here on the pie charts. For example, in the year of 2025, 87% of the OTC revenue was generated by customers who have been with us for more than a year, while 50% of the OTC revenue was generated by customers who have been with us for more than 5 years. This is an excellent achievement, which is more than double the equivalent metric from 2022. Over the next few slides, I will highlight the impact that our non-OTC business as a whole and particularly the futures business has had on the group's revenues, customer mix and other KPIs.
Earlier this month, we completed the acquisition of Mehta Equities in India, which opens up a number of exciting strategic initiatives for us to pursue over the coming years. Mehta provides Plus500 with immediate access to the world's largest and fastest-growing derivative markets, operating under an established regulatory framework. It will also allow us to generate synergies between our existing futures operations in the U.S. and our position in India.
Slide 17 sets out how our revenue, new customers and total deposit mix have evolved in recent years, driven by the growth in our non-OTC business. In the last 2 years, our futures business has established itself and grown quickly, reflecting the strength of our offering, both to retail and institutional customers. And this status is reflected in its contribution to the group's performance. In 2025, non-OTC revenues accounted for approximately 14% of the group's total revenue, equivalent to more than $100 million, which highlights the increasing importance of this vertical now.
From a customer perspective, 17% of new customers came from the non-OTC businesses during the year. As David mentioned, this business continued to outperform our expectations, and we are extremely pleased with the progress we have delivered in this area. We have made progress in attracting higher-value customers and how that has impacted our average deposit per active customer since 2021. For FY 2025, aggregate customer deposits increased significantly to approximately $6.5 billion, which is a record level for the group, reflecting our increased breadth and scale of operations and the rapidly growing trust that customers have placed in Plus500.
And over the last 4 years, the average deposit per active customer has grown by over 400% to approximately $27,000, which is truly remarkable. We have done this by strategically focusing on higher-value customers, leveraging our superior marketing technologies and providing a localized offering to customers, which includes local payment solutions and exceptional customer service, among others. Over the last few slides, I've highlighted the quantitative impact that the growth in our futures business has had.
And now over the next few, I will focus on some of the operational highlights for 2025, starting on Slide 18. Over the last 3 years, Plus500 has established its position in the U.S. futures market with a B2B institutional and B2C retail offering, both of which performed extremely well in 2025. Across our B2B and B2C businesses, we grew our customer segregated funds to over $900 million as of the end of December 2025 versus approximately $350 million at the end of 2024, representing growth of over 2.5x, which is a fantastic achievement. This reflects both the onboarding of new customers and increased trading activity from existing ones.
In 2025, we secured new Clear memberships with ICE Clear U.S. and ICE Clear Europe as well as Kalshi Klear, which will allow us to further enhance our institutional product offering and holistic clearing services to a global customer base. In the B2C business, our trading platform, Plus500 Futures, which offers a unique Omni-set solution continues to set us apart from our competitors, and it is clear that our customers value the seamless trading experience, which we offer.
Turning to Slide 19. During the year and in the early part of 2026, we expanded our futures business, taking it into the increasingly popular prediction market space, leveraging our existing infrastructure and superior proprietary technology to capitalize on a high-growth opportunity for us. We have done so directly via the clearing memberships with Kalshi and also as the clearing partner for the joint venture between the CME and FanDuel. Through this exciting new product category, Plus500 customers in the U.S. will be able to trade on a wide range of event-based outcomes, including economic indicators, financial events, geopolitical developments and other measurable real-world scenarios, all cleared directly by Plus500.
By integrating this fast-growing offering, we have further enhanced product choice for customers at a time when prediction markets are seeing a surge in interest and trading volumes are continuing to increase significantly. We are highly excited about our prospects in this market segment. We have the proprietary technology and regulatory expertise to cater to increasing activity from prediction markets, and our capabilities extends further to include treasury and risk management as well as best-in-class customer service for both B2B and B2C customers. The combination of our clear memberships, proprietary technology, institutional infrastructure, order routing, strong financial foundations and market expertise leave us extremely well positioned to capitalize on the growth opportunities in this expanding market.
Turning to the exciting B2B partnerships shown here on Slide 20. In December, we announced our appointment as the clearing partner for FanDuel prediction Markets, an exciting joint venture between the CME and FanDuel. Then in October 2025, we announced that we had entered into a strategic partnership with Topstep, a leading U.S.-based trading education and evaluation platform, under which Plus500 will exclusively provide clearing and technology infrastructure for Topstep. Through this partnership, Topstep's large and active trader community will gain direct access to live CME group exchange markets via Plus500's institutional clearing, order routing and risk management technology.
Being chosen as a strategic partner for these groundbreaking initiatives is a landmark achievement for Plus500. They reflect just how far we have come and how our status as an accredited trusted market infrastructure provider built on proprietary technology and regulatory expertise allow us to drive institutional collaboration. It also demonstrates the superiority of our operational processes and status as a global multi-asset fintech group on the international stage. As we touched on earlier, worldwide interest in both future contracts and prediction markets led to the creation of an exciting new financial asset class. This is a market with very powerful structural tailwinds as millions of people choose to access the financial markets through event contracts.
At Plus500, we are performing a critical role through the power of our market-leading B2B infrastructure and B2C customer expertise to unleash the democratizing power of prediction markets. For retail customers, as you can see on the slide, our new uplifted mobile platform creates an intuitive personal user experience, opening up an exciting new financial asset class. This new financial prediction markets offering includes economic indicators, financial events, geopolitical developments and other measurable real-world scenarios.
Moving ahead to Slide 22. Plus500's U.S. operation is regulated by the CFTC and is a member of the National Futures Association and the Futures Industry Association. Plus500's futures operation also holds exchange and clearing memberships with the CME Group Exchanges, the Minneapolis Grain Exchange, Eurex, ICE Clear U.S., ICE Clear Europe and Kalshi Klear. And following the completion of Mehta acquisition, 6 Indian exchanges and clearing house memberships. We will continue to target additional clearing memberships going forward. This objective will be supported by our proven track record, robust financial position and expertise in applying for and securing new clearing memberships.
Thanks to our proprietary technology, financial strength, customer service and strategic collaborations, we have grown rapidly in a short space of time to become an established player in the futures market. Additionally, as part of our B2C offering, we are proud to have the Plus500 futures platform, which has gained good traction with customers, driven by its Omni-set solution and T4-Pro, our trading platform for more professional customers. Our licenses, clear memberships, strong balance sheet, partnerships and innovative trading platforms leave us well positioned to generate continued value for all of our stakeholders. Overall, our expansion into the non-OTC products was a key pillar of our strategic road map and one against which we are delivering real and accelerated growth.
I will now hand back to David, who will take us through the technology section.
Thank you, Elad. On to the next slide, Slide 24. Our technology supports all our domains from operations, product, marketing capabilities through to customer service. This means our technology delivers a broad range of services within each of these areas such as search and data analytics in marketing, payment processing and customer onboarding solutions. Our domains are built using our own technology, and they are integrated and optimized with one another, giving a holistic view of our systems. Our system architecture, therefore, enables us to operate with both resilience and agility in highly regulated markets and underpins our global best-in-class multi-asset offering.
Moving ahead to Slide 25. Our proprietary technology allows us to support our customers at every stage of their journey end-to-end from customer acquisition via our established CRM system to payments through our proprietary cashier, all the way through to our unique trading solutions and product offering. Plus500 is focused on developing and delivering the most innovative and established technology, which provides our global customer base with a localized, intuitive and secure trading experience. Our industry-leading proprietary technology provides our customers with a reliable, robust and seamless trading experience across mobile devices, tablets and the web. We offer over 2,500 different underlying global financial instruments across more than 60 countries and in 30 languages via our product portfolios of OTC, share dealing, futures and options on futures and prediction markets.
As you can see on this slide, the graphical user interface and overall user experience across our product offering are seamless, which enables greater levels of customer satisfaction and engagement. Plus500's new technology stack for the U.S. futures market available across various platforms, serves both retail, professional and institutional clients. This includes Plus 500 Futures, T4-Pro and Plus500 Cosmos along with advanced clearing, risk management, middle office and execution technologies. And as evidenced by our new strategic partnerships, we can offer bespoke API connectivity and other services as required in order to meet needs of prospective partnerships.
For retail clients, our mobile technological solutions offer an intuitive trading experience, making futures trading accessible to all applicable customers. For institutional clients, we offer enhanced control over the end-to-end process. Plus500 Cosmos leads industry innovation with a customer portal featuring advanced risk management tools and trend monitoring services. And as noted earlier, our U.S. B2C customers can now train on a wide range of Kalshi events outcomes in a seamless way via the Plus500 Futures platform. With these advancements, Plus500 has established itself as a key market infrastructure provider in the futures industry.
On to Slide 28. Shown here is our full suite of OTC products in the Japanese retail market. At the beginning of 2025, we launched our new proprietary multi-asset trading platform for the Japanese market, including OTC products across FX, indices, equities and ETFs as well as knockout options. Then in June 2025, we secured an additional commodities license, meaning we now offer a full range of OTC products to the important Japanese retail customer. It is a large and well-established market, offering significant potential to Plus500 over the medium to long term.
Moving to Slide 29. I'd also like to highlight our offline marketing activity in Singapore, the UAE and Japan, 3 markets with strong long-term growth potential. Each campaign is carefully tailored to local audiences, reflecting differences in consumer behavior and [ media habits ]. In Singapore, we focus on reaching an urban digitally engaged audience in premium commuter and lifestyle locations. In the UAE, campaigns target a diverse internationally mobile audience across high-traffic commercial and leisure hubs. In Japan, activity is highly localized, emphasizing trust and repeated exposure in everyday environment. Together, these examples demonstrate how well executed off-line campaigns can serve as powerful drivers of brand recognition and customer acquisition, supporting sustained growth in markets with strong long-term potential.
Turning to Slide 30. The mobile trading space has become more and more important for retail customers, and we work extremely hard to maintain our leading position in this field. Many of our customers have a mobile-first approach to trading, which is why Plus500's customer experience is seamless between mobile, tablets or web, and each interaction is designed to have the same look and feel. This provides a more consistent trading experience for our customers, which is extremely important to us. As a result, 89% of OTC revenue was generated from customers trading with us on mobile or tablet devices and 85% of OTC trades took place on mobile or tablet devices in 2025.
I will now hand over to Elad, who will take you through the financials before I return with the summary and outlook section.
Thank you, David. Shown here on Slide 32 are some of the financials and operational highlights for the year. The group delivered revenue and EBITDA growth of 3% and 2% year-on-year for FY 2025, which is a strong result and one I'm extremely pleased with. On a constant currency basis, relative to our EBITDA outcome in 2024, the EBITDA for FY 2025 is approximately 8% higher, underscoring the EBITDA potential within the group. Our focus on attracting and retaining higher-value customers enabled by our sophisticated marketing technology investments led to a significant increase in the average deposit per active customer to approximately $27,000, which reflects a group record of approximately $6.5 billion of total customer deposits in the year. This kind of progress would not have been possible without the strong foundations we have in place of best-in-class customer service and robust, reliable trading platforms, all enabled by our proprietary technology. We also grew the average revenue per customer by 8% year-on-year and positively reduced the spend per customer by 13% both of which highlight our sophisticated multichannel marketing technology and ability to attract and retain higher value customers.
On Slide 33, we can see the financial performance Plus500 has delivered in recent years. The group generated revenue of $792 million in FY 2025, representing growth of 3% year-on-year. EBITDA was also extremely robust at $348 million. The strong delivery, combined with the ongoing share buyback program during the period led to a basic earnings per share of $3.93, representing growth of 10% year-on-year in 2025.
I will now take you through our financials in more detail, starting on Slide 34. Slide 34 shows a breakdown of our income statement in more detail. In 2025, selling and marketing expenses reduced by 2% year-on-year, reflecting the increased efficiency of our marketing and technology during the period, equating to a greater level of ROI. That being said, our focus on attracting and retaining higher-value customers remain undiminished throughout the period. During FY 2025, our general and administrative expenses increased reflecting the group's international expansion into new local operation through both organic and inorganic growth as well as heightened foreign exchange impacts.
Slide 35 shows our cost base in more detail. The group's cost base is heavily weighted towards variable costs, which accounted for 70% of the total operating costs. The flexibility within the group's cost base is a key part of its overall financial strength and is a significant source of resilience through different market cycles. In FY 2025, our technology and marketing costs decreased significantly as we further optimize the average customer acquisition cost via our multichannel marketing technology, which drives our customer acquisition.
Slide 36 shows the group's balance sheet. Our strong financial position underpins all of our activities, giving us the optionality to invest both organically and inorganically and to enhance our shareholder returns where appropriate. The group ended the period with cash balances of approximately $800 million with no debt or loans, representing an extremely strong and flexible financial position.
Slide 37 presents the cash flow statement. Plus500 remains a highly cash-generative business, supported by a lean cost base and proprietary technology. Since our IPO in 2013, our average operating cash conversion has been approximately at the level of 98%. In 2025, cash generated from operation was approximately at the level of $265 million and cash and cash equivalent at the end of December 2025 stood at approximately $800 million. This extremely strong cash position has enabled us to announce on shareholder returns of approximately $365 million during 2025 and an additional $187.5 million announced today.
On Slide 38, we show our disciplined approach to capital allocation across the group. We always seek the right balance between maximizing shareholder returns, making strategic investment to drive future growth, carrying out highly selective bolt-on acquisitions and developing a sustainable business over the long term. We illustrate on the slide the 2 broad categories within our capital position, one, which is approximately at the level of $550 million, which includes the regulatory capital, working capital, clearing and risk management funds and the other is the surplus capital, which was approximately at the level of $250 million at the end of 2025. Both categories are there to support the ongoing day-to-day activities of the group, including our growing clearing businesses, future growth and enhanced returns to our shareholders, which I will cover now on Slide 39.
Our shareholder returns policy stated at least 50% of net profits are to be distributed to shareholders via dividends and share buybacks and at least 50% of those distributions will be made by way of share buybacks. This policy will continue to apply to net profits on a half yearly basis and will continue to be based on a 23% corporate tax rate for both interim and final distributions. The Board will also consider executing special share buybacks or dividends on a half yearly basis, dependent on fiscal year results as well as on investment and growth opportunities. Accordingly, we're really pleased to announce today on an additional shareholder returns of $187.5 million, comprising $100 million in new share buyback programs and $87.5 million of total dividends, which equals to a dividend distribution of more than $1.2 per share.
Thank you all, and I will now hand back to David for his final remarks.
Thank you, Elad. Let's now move to the summary and outlook section, starting on Slide 41. As we have shown, 2025 was another excellent year for Plus500 with accelerating strategic, operational and financial progress, and we have started 2026 in a similar fashion with our announcement regarding Kalshi in the prediction market space and Mehta in India. We have also extended our track record of delivering significant returns for our shareholders, which goes back to our IPO in 2013. This has propelled us to be the best performing share on a total return basis since our IPO in 2013 to the end of December 2025, during which time we generated over 8,700% total returns for our shareholders.
Putting everything together, shown here on Slide 42, is our compelling investment case. In recent years, Plus500 has evolved significantly and diversified its operations materially to become a leading multi-asset fintech group, providing trading platforms and critical market infrastructure, all supported and enabled by its leading proprietary technology and unique system architecture. Over a 13-year period as a public company, Plus500 has delivered an unrivaled track record of growth, innovation and attractive shareholder returns.
We have maintained our high-margin, highly cash-generative business model as we have grown, expanded and diversified and our financial position remains extremely strong with significant levels of cash and no debt on our balance sheet. This supports our ambitions to pursue growth both organically and inorganically while returning funds to shareholders. And with our strong strategic position in growing end markets, we remain extremely well placed to capitalize on and seize growth opportunities as they emerge.
And to conclude, Slide 43. Looking ahead, the opportunity for Plus500 and the growth runway has never been more significant, underpinned by our robust balance sheet, highly cash-generative business model and multiple structural growth drivers across product verticals, we are well positioned to continue delivering strong operational execution, innovation, growth and attractive shareholder returns. Over the past year, we have further diversified our business, expanding into highly attractive markets and reinforcing our position as a trusted provider of institutional market infrastructure across our growing non-OTC business lines. In our OTC business, our portfolio of international licenses, continued product innovation, expansion into new markets and deepening customer relationships give us a unique advantage upon which to build. We look to the future with confidence and are absolutely focused on executing with precision against our strategic priorities to deliver growth and value creation.
Thank you for listening, and that marks the end of our presentation. We will now move on to take your questions. We have a facility via the webcast to take questions, which the moderator will explain to you now. Thank you.
[Operator Instructions] I would like to remind all participants that this call is being recorded. [Operator Instructions] We currently have no questions on the webinar. So I will hand over to Owen Jones, Head of Investor Relations, to address the written questions.
Thank you. Good morning, everybody. We've got a few questions that have come through. So I'll read those out in the order in which they were received. Our first question comes from Hal Potter, Bank of America. He says, congratulations on an excellent set of results. Thank you, Hal. First question, all related to prediction markets. Could you give us a sense of how trading is going so far with the CME FanDuel partnership? That's the first question.
Second question, Plus500 has a fantastic partner with 40% roughly market share in U.S. sports betting. Is there any reason why this partnership couldn't reach a market share close to that? And then his third question relates to the Kalshi offering. And he says, are we expecting an increase to our marketing budget to grow the customer base here?
Yes. So obviously, for the first question, the new partnership with the FanDuel CME is just at the beginning. It's ramping up. It looks good, but it's the beginning. And obviously, as it grows, we will share more stats in the future.
As for the second element, very much we are having strong confidence with that kind of level of offering on the B2B. We can see already kind of the metrics behind the scene. We do have the -- to say that it will go and become material. But yet again, it's kind of the combination of time. Let's not forget that the kind of initiation went out only a few weeks ago. We've seen also on the back of the different ecosystems even of yesterday of the Super Bowl, we've seen already kind of increased level of traction to come in from the B2B clearing services. So we do have a great level of comfort.
Yes, as a reminder, his third one was on the Kalshi offering -- marketing budget.
So as kind of -- it's important to understand kind of the mechanics of Plus, right? As you know very much, we're doing mainly kind of online marketing, and it's a great tool for us also to bring more volumes to the system as a whole. By the way, we don't look at it as Kalshi product, but rather the prediction market as a whole because additional kind of exchange will be added there as well, and it will create even a greater level of audience.
Okay. Next question comes from James Allen at Berenberg. He is asking, do we expect the average revenue per customer in the prediction market space to be higher or lower versus our current activities? And his second question is relating to Topstep. Can we give any more detail about the strategic partnership with Topstep and how will it work? And how big is their customer base?
So first of all, it's important to note that when we look at the customer, we look at it in a more holistic view. The idea is to have a super app in the U.S. current dates futures then we added the prediction, and we will keep adding more products. And as we add more customers to the platform, they will trade both prediction, futures and other products in the future. So it's not that it's either a lifetime value or ARPU for -- from that product or from that product. That said, we are in a very early beginning stages of the offering. Lifetime or ARPU is being measured across a long term. It's not after a few days and time will say what is the expected ARPU of the prediction market customers comparing to futures or OTC ones.
But we can add that as for kind of the substance of the fact that we, on the B2C level, we are the clearer itself, so by itself, we kind of save 50% of the margin instead of kind of distributing it to another clearing party. So very much the composition of having the B2C as the full owner of that kind of offering together with the [ IB ] offering on a fully disclosed level, together with the Omnibus level that will enable us to get a greater margin than the other players in the industry.
Thank you. The next question comes from Ian White at Autonomous. It may have just been touched on in your previous answer, but he was asking how our partnership with Kalshi is differentiated versus Kalshi's own B2C offering and their partnership with Robinhood.
So obviously, Kalshi as a product is a great product, but it offers trading on prediction markets products only. While when customer trades at Plus500 enjoys the ability to trade both futures, prediction markets, and as I said earlier, we are planning to add more products in the U.S. to the same app later on. It's a long-term process, but we have the plan in place. And that is the differentiation, the offering itself.
Thank you. We've had another question relating to prediction markets. Can we just explain how we generate revenues in this market, please? What's the revenue model for our prediction market offering?
So there are -- as I mentioned before, there are 3 different streams, okay? Like the first one is the B2C, the one that we offer under our platform. And there, you are having like the $0.02, if it's -- the fee itself and the commission, the fee, which is very much being also distributed to the exchange and then also the commission which you generate. And that ends there.
Then you do have also the other structures, which are different from one party to another. As mentioned, we are catering the B2B service from both fully disclosed level, fully disclosed, it means that we are the one to provide the platform and all the technology for the onboarding, for the cashier, for the risk management and various other parameters. There is no second to us today. And if so, very limited other kind of handful of players in the U.S. with that level of technology. Then I would say that you're having the Omnibus level. There, it's again, very much subject to the characteristics that you are having with other party. That kind of ecosystem can be associated with the deal we're having with FanDuel and the CME. And within each and every one of them, there are different level of commercials. Again, the beauty of Plus is also to have the execution together with the clearing.
Thank you. That's really clear. Luke, we have no more questions via this facility. So I'll hand back to you. Thank you.
Thank you. That concludes today's presentation. Thank you for joining, and have a nice day.
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Plus500 — Q4 2025 Earnings Call
Plus500 — Q2 2025 Earnings Call
1. Management Discussion
Good day, ladies and gentlemen and welcome to the Plus500 H1 2025 Interim Results. The presentation will commence shortly. [Operator Instructions] Please note, this call is being live streamed to a webcast for a wider audience and will be recorded.
I would now like to hand over to David Zruia, Group Chief Executive Officer, to open the presentation. Please go ahead.
Good morning, everyone and thank you for joining our 2025 interim results presentation. I'm David Zruia, CEO of Plus5 500 and I am joined today by Elad Even-Chen, our Group CFO; and Owen Jones, our Group Head of Investor Relations. During the first 6 months of 2025, Plu's500 globally diversified multi-asset offering drove an acceleration of positive momentum across a number of important strategic initiatives, which we will highlight to you today. Our differentiated offerings which are powered by our proprietary technology provides us with strong competitive advantages and we remain committed to delivering seamless and innovative access to financial markets worldwide.
The structural growth opportunities ahead of us are compelling and we look to the year ahead and beyond with confidence. As always, I would like to thank all of the people of Plus500, who once again made these results possible, for the hard work and continued dedication towards successfully achieving our collective goals and strategic ambitions.
Slide 2 shows the agenda for today. We will take you through the highlights for the first half and the operating review followed by a run-through of our unique technology and product set and then continue with the financial highlights. We will then conclude with a summary and outlook section before taking your questions at the end.
There are 5 key takeaways from today's presentation shown on Slide 4. In summary, we made significant progress in further diversifying our business and strengthening our operational model in a way that enables the group to continue driving compounded shareholder returns. The positive momentum behind our business is accelerating as we build on the growth achieved across our key markets in the first half. We have added to our industry-leading portfolio of global licenses and clearing memberships, continue to build out our product suite with new offerings in Japan and announced the conditional acquisition of Mehta Equities in India further expanding our geographic reach.
We drove growth across key markets and regions, including the UAE and the U.S. This, in turn, led to an excellent set of financial results with revenue and EBITDA growth year-on-year. We announced shareholder returns of $200 million in February 2025 and we have added another $165 million today, comprising dividends and share buybacks, taking the total announced year-to-date to $365 million, equivalent to 11% of our closing market capitalization on 30 of June 2025. And even with such attractive shareholder returns, the group ended the first half with an extremely strong financial position with cash balances of approximately $938 million and no debt.
This accelerated momentum and excellent results for the first 6 months of 2025 build on the significant track record that we have established since our IPO in 2013. Over that period, Plus500 has generated $3.7 billion in cash from operations, $3 billion in accumulated net profits and of that, the company has returned approximately $2.7 billion to shareholders, which includes the $165 million announced today, to $1.6 billion in dividends and $1.1 billion in share buybacks. These shareholder returns have positioned Plus500 as the best performing share in the FTSE All-Share Index over the last 12 years on a total return basis with a cumulative total shareholder returns of over 7,900%, an achievement that we are extremely proud of. Earlier this year, the company joined the prestigious STOXX Europe 600 Index, an important recognition of the compounding value creation and share price performance we have delivered in recent years.
Moving now to Slide 6, which focuses on some of our operational drivers and output for the first half of 2025. Our ongoing focus on customer engagement, product development and our people continue to drive meaningful results during the period. The drivers and outputs that you can see on this slide are all underpinned by our industry-leading proprietary technology, a key competitive advantage for Plus500, which allows us to drive deeper engagement with our customers.
As a result, 66% of OTC revenue was derived from customers who have been trading with Plus500 for over 3 years, which demonstrates the benefits of our strategic focus on driving higher customer lifetime values. Customer deposits more than doubled to $3.1 billion, which is a record level for a 6 months period and this equated to a record of approximately $17,250 per active customer. The strength of our mobile offering was once again highlighted with 89% of OTC revenue being generated for mobile or tablet devices.
Moving now to Slide 7. Three years ago, we introduced our strategic road map at our Capital Markets Day. Since then, Plus500 has successfully evolved from being a single product provider into a scaled market-leading multi-asset fintech group with increasingly diversified operations, both geographically and across product lines. This transformation has had a significant impact on the growth of the business and underpins our focus on innovation, growth and continued diversification through the development of new products and expansion into new markets. Furthermore, a crucial part of the group's strategy is to deepen customer engagement and enhance customer retention by investing in and developing our customer retention technologies and initiatives. Together, we expect the objectives within our strategic road map to position Plus500 to continue delivering compound returns for shareholders for many years to come.
The group's superior proprietary technology and its ability to quickly develop new offerings, such as additional product lines and services has enabled Plus500 to transform in recent years into a global provider of market infrastructure and proprietary trading platforms with a broad customer base. The Plus500 of today provides a wide range of products, services and instruments across its OTC, futures, options on futures and share dealing verticals. And we operate in strategically attractive growing markets with powerful structural growth drivers. Our OTC business covers 7 asset classes and our futures business can be split further into a B2B institutional and a B2C retail offering, which provides clearing and execution services across a growing range of global exchanges. We also include Plus500 Cosmos, an industry-leading client portal for our B2B futures customers, which was launched last year.
On the right side of the chart, we can see our share dealing platform, Plus500 Invest, which enables customers to buy and sell shares directly. Our overall offering provides customers with a wide choice of products, enabling them to tailor their approach and trading strategies. The diversification of our business is a key part of our success and we will continue to drive this agenda over the coming years as we seize the attractive growth opportunities in front of us.
Moving to the next slide. Here, we show the important role that Plus500 plays as a provider of market infrastructure. Our role has evolved significantly as the group has diversified its operations and we now sit it at the heart of the financial ecosystem, connecting institutional customers and retail customers to more than 30 different exchanges and clearing houses. We provide the critical market infrastructure to a global customer base, which includes individual customers, institutions and other businesses. We remain extremely excited about the potential for this key part of our business and there is much more to come.
Slide 10 shows our current clearing and industry memberships in the futures space. With the acquisition of Cunningham Commodities and Cunningham Trading Systems in 2021, Plus500 became the owner of a fully regulated futures commission merchant, or FCM, in the U.S., enabling the business to become an execution value for its customers while also offering a full suite of holistic clearing services. The group has secured memberships with some of the largest clearing houses globally, including the CME exchanges, Eurex, the Minneapolis Grain Exchange, and most recently, ICE Clear U.S. in January this year. These clearing memberships, which are difficult to obtain allow us to enhance our holistic offering and accommodate the need of our customers on a global basis, which is a key part of the growth strategy of our futures business.
We will continue to pursue additional clearing memberships with global exchanges during 2025 and beyond. As shown here on the right-hand side of this slide, we are in the process of adding a further 6 exchange and clearinghouse memberships in India through our acquisition of Mehta Equities, which we anticipate completing during the second half of the year. The Indian market is globally significant for both B2B and B2C customers and we'll return to this opportunity in more detail later.
Slide 11 highlights some of our ESG credentials and priority areas. Customer care and education is extremely important to us and we always strive to provide the highest level of care and services to our customers. Employee welfare and well-being remain a key focus area and we also continue to support the local communities in which we operate. We have an extremely talented and diverse Board of Directors who have relevant experience across a number of important business areas for Plus500. We remain committed to being carbon negative by 2030. And we are looking at ways to reduce energy usage, particularly in our data centers. Consistent with this commitment, last year, we moved our headquarters to a newer and more energy-efficient building.
I will now hand over to Elad to present the operating review section.
Thank you, David and good morning, everyone. It is a privilege to be speaking with you all again, and I'm proud to be presenting such a strong set of results. The operating review section will include an overview of our operating performance in the first half of the year as well as a closer look at our growing futures business.
As David mentioned, the positive momentum in our business is accelerating, and we delivered an excellent operational progress in the first half of 2025 as shown here on Slide 13. The operational highlights include significant positive momentum across a number of important initiatives and strategic drivers, excellent progress with our growing features businesses with record customer segregated fund during the period, optimization of our already market-leading online customer acquisition strategies and the exciting conditional acquisition of Mehta Equities in India, which we announced in March of this year.
Turning to the next slide. The acquisition of Mehta Equities, which we anticipate closing later this year represents an exciting step in our strategic ambition of becoming a global futures provider. Leveraging our existing futures platform, we can now establish attractive and meaningful synergies for B2B customers between our operations in the U.S. and India. This will be achieved by providing these customers with more streamlined access to trading products and clearing services across jurisdictions, while also providing them with best-in-class customer service and access to our proprietary customer portal, the Plus500 Cosmos. And we are really excited about the growth potential of this part of our business.
Plus500 operates in a highly regulated industry and our products across OTC, share dealing and futures are regulated globally by [indiscernible] with major regulators in each territory overseeing the local markets and ensuring compliance with applicable regulatory requirements. As can be seen on this slide, the group currently holds 15 different regulatory licenses, which will become 16 with the expected addition of Mehta Equities this year. These licenses represent an extremely valuable asset and a meaningful source of competitive advantage for Plus500 as they all serve as a trusted regulatory stamp on our status as a global multi-asset fintech group on our international stage.
Most recently, as announced in June, we obtained a new license from the Canadian Investment Regulatory Organization. This achievement marked another important milestone in Plu's500 ongoing strategic efforts to further expand into North America with the extension of its offering into the well-established and highly regulated Canadian market.
With this new license, Plus500 will offer its services within the OTC market and aims to further expand its local proposition by offering an omnichannel suite of products over time. Our portfolio of international licenses represents a unique asset for the group. Taken together, these licenses serve as an economic moat around our business, raising the barriers of entry to the industry and reinforcing Plus500's value proposition. Additionally, our expertise in obtaining regulatory licenses leaves us well positioned to secure additional ones in new territories in 2025 and beyond. For instance, we're actively working to expand our operations in Asia and LatAm.
As can be seen in Slide 16, we offer our services to approximately 32 million registered customers in more than 60 countries. This global scale and local offering is an important source of both current and future value as we focus on driving activation, retention and monetization of our global customer base by leveraging our highly innovative and agile proprietary technology. Our global offering is further enhanced by our localized solutions which includes support in a customer's native language and products and services fully localized and tailored to the end markets in which we operate.
On Slide 17, we show some of our operating KPIs, overlaid with some regional performance data. As the group has consistently demonstrated historically, new customer acquisition and deeper engagement with existing customers lays the foundation for future growth, making it an investment today to drive value creation over the medium to long term. In the first half of 2025, we onboarded more than 56,000 new customers and active customers increased to approximately 180,000.
Moving ahead to Slide 18, which shows customer tenure and longevity. Over recent years, we have made investments in our customer retention technologies and premium account programs to improve customer longevity. The aim was to foster long-term relationships with our customers by providing technology-enabled retention initiatives and by consistently providing our customers with a wide range of products and services, supported by a robust, secure, intuitive and reliable trading platforms. These improvements are working well, as shown by the blue shaded areas on the pie charts. For example, in the first half of 2025, 84% of the OTC revenue was generated by customers who have been with us for more than a year, while 47% of the OTC revenue was generated by customers who have been with us for more than 5 years. This is an excellent achievement as the equivalent number from 2020 was just 14%.
Over the next few slides, I will highlight the impact that non-OTC business as a whole and particularly the futures business has had on the group's revenues, customer mix and other KPIs. Slide 19 sets out how our revenue and new customer mix have evolved in recent years. When we acquired our future business in 2021, our non-OTC revenues accounted for just 1% of the group's revenue. Since then, our futures business has established itself and grown quickly, reflecting the strength of our offering, both to the retail and institutional customers.
In the first half of 2025, non-OTC revenues accounted for approximately 13% of the group's total revenue, which highlights the importance of this vertical to the group. In 2025, we anticipate that the non-OTC business will generate revenues of more than $100 million. From a customer perspective, 17% of the new customers came from the non-OTC businesses in the first half of 2025. This is the foundation which we look to build on over the coming years.
Slide 20 shows the progress we have made in attracting higher-value customers and how that has impacted our average deposit per active customer since 2021. For the first half of 2025, aggregate customer deposits more than doubled to $3.1 billion, which is a record level for the group over a 6-month period, reflecting our increased breadth and scale of operations. And over the last 4 years, we have more than tripled the average deposit per active customer from approximately $5,000 in 2021 to approximately $17,000 in the first half of 2025. We have done this by strategically focusing on higher-value customers, leveraging our superior marketing technologies and providing a localized offering to customers, which includes local payment solutions and an exceptional customer service.
In the next 2 slides, I will cover the highly attractive opportunities ahead of us in the U.S. futures market, starting on Slide 21. Over the last few years, Plus500 has established its position in the U.S. futures market with a B2B institutional and a B2C retail offering, both of which performed extremely well during the first 6 months of the year. Across our B2B and B2C businesses, we grew our customer segregated funds to approximately $850 million at the end of June 2025 versus approximately $350 million at the end of 2024, representing growth of over 140%, which is a fantastic achievement. This reflects both the onboarding of new customers and increased trading activity from existing ones.
Our U.S. futures business is going from strength to strength. In 2025, we secured a clearing membership with ICE Clear U.S. which will allow us to further enhance our institutional products offering to a global customer base. In the B2C business, our trading platform, Plus500 Futures, which offers a unique omni-set solution, continue to set us apart from our competitors and it is clear that our customers value the seamless trading experience, which we offer.
Moving ahead to Slide 22. Plus500's U.S. operation is regulated by the CFTC and is a member of the National Futures Association and the Futures Industry Association. Plus500's U.S. operation also holds clearing memberships with the CME Group exchanges, the Minneapolis Grain Exchange, Eurex and ICE Clear U.S. We will continue to target additional clearing memberships going forward. This objective will be supported by our robust financial position and expertise in applying for and securing new clearing memberships. Thanks to our proprietary technology, financial strength, customer service and strategic collaborations, we have grown rapidly in a short space of time to become an established player in the futures market.
Additionally, as part of our B2C offering, we are proud to have the Plus500 Futures platform, which has gained good traction with our customers, driven by its omni-set solution and the T4-Pro, our trading platform for more professional customers. Our licenses, clearing memberships, strong balance sheet, partnerships and innovative training platforms leave us well positioned to generate continued value for all stakeholders. Overall, our expansion into non-OTC products was a key pillar of our strategic road map in one against which we are delivering real and accelerated progress.
I will now hand back to David, who will take us through the technology section.
Thank you, Elad. Turning to Slide 24. Since Plus500 was founded in 2008, our proprietary technology development has been a key enabler for the group and it has provided an invaluable foundation for everything that we have delivered since. Developing and maintaining our own proprietary technology enables our system architecture to be extremely robust while keeping a high degree of flexibility. More importantly, our global customer base benefits on the framework. We maintain a global presence with localized and tailored offerings. And this wouldn't be possible without our superior technology-enabled foundation and the inherent resilience of our operations. Over the next few slides, I will cover the various aspects of our technology stack in more detail.
On the next slide, Slide 25, I will cover the various proprietary technology components, which we have produced and which continue to deliver new innovative solutions for our customers. Our technology supports all our domains from operations, product, marketing capabilities to the customer service. This means our technology delivers a broad range of services within each of these areas such as search and data analytics and marketing, payment processing and customer onboarding solutions. Our domains are built using our own technology and they are integrated and optimized with one another, giving a holistic view of our systems. Our system architecture, therefore, enables us to operate with both resilience and agility in highly regulated markets and underpins our global best-in-class multi-asset offering.
Moving ahead to Slide 26. Our proprietary technology allows us to support our customers at every stage of their journey end-to-end from customer acquisition to our established CRM system, to payments, to our proprietary cashier, all the way through to our unique trading solutions and product offering. Plus500 is focused on developing and delivering the most innovative and established technology which provides our global customer base with a localized intuitive and secure trading experience. Our industry-leading proprietary technology provides our customers with a reliable, robust and seamless trading experience across mobile devices, tablets and the web. We offer over 2,500 different underlying global financial instruments across more than 60 countries and in 30 languages via our product portfolios of OTC, share dealing and futures.
As you can see on the slide, the graphic user interface and general user experience across our product offering is seamless, which enables higher level of customer satisfaction. Plus500's new technology stack for the U.S. futures market available across various platforms serves both retail, professional and institutional clients. This includes Plus500 Futures, T4-Pro and Plus500 customers, along with advanced clearing, risk management, middle office and execution technologies. For retail clients, our mobile technological solutions offers an intuitive trading experience, making futures trading accessible to all applicable customers. We also provide access to our Trading Academy for an informed trading experience. For institutional clients, we offer enhanced control over the end-to-end process, Plus500 Cosmos leads industry innovation with a customer portal, featuring advanced risk management tools and trade monitoring services. With these advancements, Plus500 has established itself as a key market infrastructure provider in the futures industry.
On to Slide 29. Shown here is our full suite of OTC products in the Japanese retail market. In the beginning of the year, we launched our new proprietary multi-asset trading platform for the Japanese market including OTC products across ForEx, indices, equities and ETFs as well as knock-out options. More recently, in June 2025, we secured an additional commodities license, meaning we now offer a full range of OTC products to the important Japanese retail trading market. It is a large and well-established market offering significant potential to Plus500 over the medium to long term.
Turning to Slide 30. The mobile trading space has become more and more important for retail customers and we work extremely hard to maintain our leading position in this field. Many of our customers have a mobile-first approach to trading which is why Plus500's customer experience is seamless between mobile, tablets or web and each interaction is designed to have the same look and feel. This provides a more consistent trading experience for our customers, which is extremely important to us. As a result, 89% of OTC revenue was generated from customers trading with us on mobile or tablet devices and 84% of OTC trades took place on mobile or tablet devices in the first 6 months of 2025.
Slide 31 presents some of the educational tools we provide as part of our responsible and customer-centric approach. We go beyond giving our customers access to the best saving platforms. For example, we also provide them with access to +Insights and to our Plus500 Trading Academy. +Insights is our proprietary big data analytical tool that is designed to provide customers on our OTC trading platform with access to real-time and historical trends and content using data from the group's extensive customer base. We also show here our Trading Academy, which includes educational materials and webinars on different trading strategies.
I will now hand over to Elad, who will take you through the financials before I return with the summary and outlook section.
Thank you, David. Shown here on Slide 33, are some of the financial and operational highlights for the period. The group delivered revenue and EBITDA growth of 4% and 1% year-on-year for the first half of 2025 and of 15% and 12%, respectively, for the second quarter of 2025, which is an excellent result and one I'm extremely pleased with.
Our focus on attracting and retaining higher-value customers, enabled by our sophisticated marketing technology investments led to a significant increase in the average deposit per active customer to approximately $17,000, which reflects a group record of $3.1 billion total customer deposits for a 6-month period. This kind of progress would not have been possible without the strong foundations we have in place of best-in-class customer service and robust and reliable trading platforms, all enabled by our proprietary technology.
On Slide 34, we can see the financial performance that Plus500 has delivered in recent years. The group generated revenue of $415 million in the first half of 2025, representing growth of 4% year-on-year. EBITDA was also extremely healthy at the level of $185 million. This robust delivery, combined with the ongoing share buyback program during the period, led to a basic earnings per share of $2.05, representing growth of 8% year-on-year.
I will now take you through our financials in more detail, starting on Slide 35. Slide 35 shows the breakdown of our income statement in a bit more detail. Both selling and marketing costs and general expenses increased in line with revenues in the first half of 2025 due to the increased scale of our global footprint and the investments we made to drive future growth. In the first half of 2025, the growth in our marketing spend slowed, reflecting the increased efficiency of our marketing programs during the period.
Slide 36 shows our cost base in more detail. The group's cost base is heavily weighted towards variable costs, which accounted for 70% of the total operating costs. The flexibility within the group's cost base is a key part of its overall financial strength and is a significant source of resilience through the different market cycles.
In the first half of 2025, the marketing cost decreased as we improved and continue to optimize spend per customer via our multichannel approach to customer acquisition. On Slide 37, we can see the group's balance sheet. Our strong financial position underpins all of our activities, giving us the optionalities to invest both organically and inorganically and to enhance our shareholder returns where appropriate. The group ended the period with cash balances of approximately $938 million with no debt or loans, representing an extremely robust and flexible financial position.
Slide 38 presents the cash flow statement, Plus500 remains a highly cash-generative business, supported by a lean cost base and proprietary technology. Since our IPO in 2013, our average operating cash conversion has been approximately at the level of 98%. In the first half of 2025, cash generated from operations was approximately at the level of $130 million and cash and cash equivalents at the end of June 2025 stood at approximately $938 million. This extremely strong cash position has enabled us to announce on shareholder returns of $365 million during the year of 2025, including the $165 million announced today.
On Slide 39, we show our disciplined approach to capital allocation across the group. We always seek the right balance between maximizing shareholder returns, making strategic investments to drive future growth, carrying out highly selective bolt-on acquisitions and developing a sustainable business over the long term. We illustrate on the slide, the 2 broad categories within our capital position, one, which is approximately at the level of $550 million, which includes the regulatory capital, working capital, clearing and risk management funds and the other is the surplus capital, which was approximately at the level of $385 million at the end of the first half of 2025. Both categories are there to support the ongoing day-to-day activities of the group, including our growing clearing businesses, future growth and enhanced returns to our shareholders which I will cover now on Slide 40.
Our shareholder returns policy stated at least 50% of net profits are to be distributed to shareholders via dividends and share buybacks and at least 50% of those distributions will be made by way of share buybacks. This policy will continue to apply to net profits on a half yearly basis and will continue to be based on a 23% corporate tax rate for both interim and final distributions. The Board will also consider executing special share buybacks or dividends on a half yearly basis, dependent on the fiscal year results as well as on investment and growth opportunities. Accordingly, we are highly pleased to announce today on an additional shareholder returns of $165 million, comprising $90 million in new share buyback programs and $75 million of total dividends, which equals to a dividend distribution of more than $1.05 per share.
Thank you all and I will now hand back to David for his final remarks.
Thank you, Elad. Let's now move to the summary and outlook section, starting on Slide 42. As we have shown, the first half of 2025 was another excellent period for Plus500 with accelerating positive momentum and further strategic, operational and financial progress, and we extended our track record of delivering significant returns for our shareholders, which goes back to our IPO in 2013. This has propelled us to be the best performing share on a total return basis since our IPO in 2013 to the end of June 2025, during which time, we generated over 7,900% total return for our shareholders.
And partly reflecting this track record Plus500, joined the STOXX Europe 600 Index in January of this year, which is another testament to the growth and success of the group. Putting everything together, shown here on Slide 43 is our compelling investment case. Plus500 has established an enviable track record of growth, innovation and sizable shareholder returns, leveraging our proprietary technology, we are focused on attracting and retaining higher-value customers while ensuring that our customer offering remains cutting-edge, innovative, relevant and diversified. Our robust balance sheet underpins our growth objectives and enables us to deliver attractive and sustainable returns to our shareholders. The Board and executive management team established a strategic road map that clearly outlines Plus500's growth plans and we are laser-focused on executing against it successfully.
And to conclude, Slide 44. The opportunity to drive growth, scale and compounding value creation is significant and we have strong fundamentals underpinning our business. These fundamentals coupled with our disciplined approach to capital allocation and our differentiated proprietary technology mean that we are well positioned to seize the exciting growth opportunities ahead of us. We remain confident in the business future prospects and strategic direction driven by our status as a trusted diversified multi-asset fintech group with a strong track record of delivery. Moreover, in the medium to long term, we will continue to invest in our strategic road map initiatives and our class-leading technology to deepen customer relationships and invest in our people.
We will also focus our efforts on continuing to drive further diversification towards the non-OTC part of the group. This is all supported by our robust financial position, highly cash-generative business model and the enduring strength of our diversified business model.
Thank you for listening and that marks the end of our presentation. We will now move on to take your questions. We have a facility via the webcast.
[Operator Instructions] I would like to remind that this call is being recorded. The first question is from James Allen at Panmure Liberum.
2. Question Answer
Congrats on another good set of results. Two questions, if I can. First one, we saw the news that the regulators in India are calling for structural reform in the Indian derivatives market. Presumably stricter regulations is a good thing longer term in that market and helps to reduce things like the number of finfluencers, for example. So I guess that could be seen as a good thing for Mehta. Second question is the percent of client deposits in the first half generated by the non-OTC part of the business, that's already running ahead of the 3- to 5-year target. Is there a chance that, that gets upgraded? And if not, what will swing that back the other way over the next few years?
So as for Mehta, very much, we identified new regulatory changes and also the one that took place over the last year and even a couple of years is very positive, reasoning is because of SEBI new guidelines, we see more infrastructure, more regulated markets. And accordingly, you see also an established ecosystem and are currently more than a few players that came across as new entrants. And very much you see that those new guidelines are actually supportive of the people and the new kind of customers to come, trade and feel comfortable. So we feel very comfortable with them. We modeled them already and we see the opportunity, including them.
As for the client funds and the non-OTC segment. So as for that, it's true that we already kind of crossed the milestone that we put in front of us. But yet again, we see that the end goal also as increasing the volume, increasing the total amount, not just the percentage. And very much we believe it's a good balance to be with reasoning, let's not forget that the OTC segment is one that also generates the increased level of EBITDA margins. We do believe that from an ROE standpoint of view, we need to put also focus on that segment.
As you've seen, we are expanding ourself into the operations in the UAE this year, in the first half into Canada, into the license in Japan, into additional monetization, retention technologies and lots of focus is also being attributed to the OTC space, not just for the non-OTC, while the non-OTC brings us, of course, stability, strength, expansion into the U.S. and other territories.
[Operator Instructions] There are no further questions on the webinar. I will now hand over to Owen Jones, Group Head of Investor Relations, to read out the written questions submitted via the webcast page.
Thank you. We've had a few questions come through to me directly. The first picks up on James' question about growth in non-OTC customer deposits. And the question is, can you explain some of the dynamics behind this growth, i.e., what do we see driving the growth in customer deposits and in particular, customer segregated funds? That's the first question. Second question relates to customer retention. And the question notes that customer retention has improved significantly in recent years. And in the flip side of that is that churn rates have obviously come down quite a lot. So the question is, can we provide any additional information as to what we have done to get those results?
Yes, sure. So over the last few years, we keep growing our customer base, both in institutional and in the retail in the U.S. And basically, this drives the increase in the deposits ratio in the U.S., in the non-OTC business. The majority comes from IBs, introducing brokers and their customers. So basically, we recruited many introducing brokers. This is how the futures business works in the U.S. So each such introducing broker has between hundreds to thousands of customers. So when you recruit a introducing broker, basically, it follows with his customers onboarding to the platform. And then this is the way to increase the deposits. So we recruited new IBs, new institutional customers and also some high net worth customers in the U.S. So this is for the first question.
As for the retention side, so very much we're putting greater focus on the technological kind of stack of Plus to enable us also to run through AI and big data capabilities, new techniques, new kind of features that we're integrating on the back-end level from the R&D side, from the marketing standpoint of view, from the operational side. You will also see other AI capabilities to come on the front end later on in the next few months. But altogether, those kind of retention capabilities are one to generate already more than millions of dollars of revenues and profit, it's even kind of tens of millions. And we're seeing that on the back of running over the legacy and the very fresh level of millions of customers, the registered customer that we're having in the system.
The next question is from Edward James at Cantor Fitzgerald.
I've got a couple, if that's okay. So firstly, if we could just go back to the 2022 CMD, where you outlined the target to add kind of $500 million of additional revenue through non-OTC products as well as in expanding the OTC offering. You've obviously made a lot of progress on both fronts so far. But the question I have is when do we see -- or how do you see that -- the revenues from those efforts really accelerating over the next few years and how that may change the growth profile of the group as we go into 2026 and 2027. I'm just interested in your more midterm thoughts there, particularly in comparison to consensus kind of only looking at, well, near zero or low single-digit growth. So just any comments on that would be really helpful.
And then the second question is more on what seems to be a greatly improved marketing efficiency. If you could just unpack some of the key things that you've changed into driving the improved marketing efficiency, which has led to reduction in marketing costs or average customer acquisition whilst ARPU and other KPIs go up? And what that will enable you to do in terms of margins going forward or the ability to continue to invest?
Yes. So for the first question, since the Capital Market Day, we invested a lot in building new fundamentals for the business and it doesn't happen in 1 day. So we built many new products. We enter new geographies, all the new acquisitions, the licensing and we are very much positioned -- very well positioned now to cater this market and these products. And we could see the growth coming in the last 2 years mainly and we anticipate that we will keep growing the numbers and the revenues will follow as we keep investing in these initiatives. So this is for the first answer.
Sorry, could you repeat the second question.
All right. Sorry, the second question.
From a marketing standpoint.
Yes. So as you could have seen that obviously, we've taken a very active approach also towards the end of 2024, kind of to optimize a certain level of bidding processes and to enhance the marketing machine capabilities. What you could have seen there is actually that not only we brought more customers with a lower kind of cost, it was also through a period where [indiscernible] kind of was reduced significantly following the tariffs referenced by the beginning of Q2. So altogether, it's not just to bring those additional customers with a lower cost but also on the back of reduced level of volatility, and what we could have also seen there, it's the level of transaction and the lower level of CTP, the customer trading performance that took place.
So from our perspective, the second quarter is being associated with higher quality earnings with longevity, which is higher because about 50%, 47% of the revenues of H1 was generated by customers that were with us for more than 5 years. It's a fantastic, phenomenal kind of outcome, very different to the profile of Plus500 revenues historically. And then you are seeing also that we became more effective with bringing those customers. So altogether, the second quarter and the first half are associated with that level of strength. And also don't forget that what we are doing and putting those fundamentals associated with your first question is by having those bolt-on acquisitions that are generating actual return to our shareholders rather than just burning money.
We are bringing that level of technology, the fundamentals. And for -- from an acquisition of $28 million, a company that held approximately $40 million on seg funds, today, that operation holds more than a $1 billion of seg funds. We're having significant level of operation on the B2B and B2C and all the stack of the FCM in the U.S. to enable us also the expansion into other territories, such as in India. So yes, very much we're putting the seats. We're putting the technological fundamentals and those are the pillars to enable us the expansion.
I will now hand back to Owen Jones for some more written questions.
We've had another question about crypto currency regulation. And the question is that Europe and the U.K. seem to be some way behind the U.S. with regards to regulating cryptocurrency. Do we see any signs of this changing? And do we see this as a potential opportunity going forward?
So obviously, Plus500 is not a crypto provider. Crypto is one asset that we offer and the volume of customers who are trading crypto Plus500, crypto CFD is minimal. And as such, the crypto regulation does not impact Plus500 directly. So we have nothing more to comment on this.
Okay. Thanks, David. No more questions from me.
Thank you for joining today's call. We are no longer live. Have a nice day.
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Plus500 — Q2 2025 Earnings Call
Finanzdaten von Plus500
Umsatz
Der Umsatz stellt die Summe aller Einnahmen eines Unternehmens z. B. für dessen Produkte oder Dienstleistungen dar.
Umsatz (TTM) einfach erklärtDirekte Kosten
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Bruttoertrag
Der Bruttoertrag gibt an, wie viel vom Umsatz nach Abzug der direkten Herstellkosten im Unternehmen verbleibt. Berechnet man den prozentualen Anteil vom Umsatz, spricht man von der Bruttomarge (engl. Gross Margin).
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Die Vertriebs- & Verwaltungskosten (engl. Selling, General & Administrative expenses, kurz SG&A) beinhalten alle Aufwände für Marketing und den Verkauf sowie die allgemeine Verwaltung des Unternehmens.
Forschungs- und Entwicklungskosten
Die Forschungs- und Entwicklungskosten (engl. research & development costs, kurz R&D) geben Auskunft darüber, wie viel das Unternehmen in die Forschung und die Entwicklung seiner Produkte investiert. Vor allem prozentual vom Umsatz und im Vergleich zu direkten Wettbewerbern sind die Kosten interessant.
EBITDA
Das EBITDA (Earnings Before Interest, Taxes, Depreciation and Amortization) ist der Gewinn des Unternehmens vor Zinsen, Steuern und Abschreibungen. Berechnet man den prozentualen Anteil vom Umsatz, spricht man von der EBITDA-Marge.
Abschreibungen
Abschreibungen stellen Wertminderungen von Vermögensgegenständen des Unternehmens dar (z.B. durch Abnutzung von Maschinen).
EBIT (Operatives Ergebnis)
Das EBIT (engl. Earnings Before Interest and Taxes) ist der Gewinn des Unternehmens vor Zinsen und Steuern, das auch als operatives Ergebnis bezeichnet wird. Berechnet man den prozentualen Anteil vom Umsatz, spricht man von
der EBIT-Marge.
Nettogewinn
Der Nettogewinn stellt den Gewinn oder Verlust nach Abzug aller Kosten dar.
Nettogewinn einfach erklärtaktien.guide Premium
| Dez '25 |
+/-
%
|
||
| Umsatz | 593 593 |
3 %
3 %
100 %
|
|
| - Direkte Kosten | 62 62 |
40 %
40 %
10 %
|
|
| Bruttoertrag | 532 532 |
0 %
0 %
90 %
|
|
| - Vertriebs- und Verwaltungskosten | 271 271 |
1 %
1 %
46 %
|
|
| - Forschungs- und Entwicklungskosten | - - |
-
-
|
|
| EBITDA | 261 261 |
2 %
2 %
44 %
|
|
| - Abschreibungen | 4,12 4,12 |
11 %
11 %
1 %
|
|
| EBIT (Operatives Ergebnis) EBIT | 257 257 |
2 %
2 %
43 %
|
|
| Nettogewinn | 211 211 |
3 %
3 %
36 %
|
|
Angaben in Millionen GBP.
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Firmenprofil
Plus500 Ltd. ist eine Holdinggesellschaft, die sich mit der Entwicklung und dem Betrieb von Online-Handelsplattformen beschäftigt. Sie bietet Privatkunden Differenzkontrakte für den Handel mit zugrunde liegenden Finanzinstrumenten wie Aktien, börsengehandelten Fonds, Devisen, Indizes und Rohstoffen an. Das Unternehmen wurde am 26. Mai 2008 von Omer Elazari, Alon Gonen, Gal Haber, Elad Ben Izhak, Shimon Sofer und Shlomi Weizmann gegründet und hat seinen Hauptsitz in Haifa, Israel.
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| Hauptsitz | Israel |
| CEO | Mr. Zruia |
| Mitarbeiter | 674 |
| Gegründet | 2008 |
| Webseite | www.plus500.co |


