Porsche AG seemed ready to close the gap with Ferrari's stock. Yet, some challenges are making the stock plunge southward. In this article, we go over the latest financials and the main issues Porsche has to face.
Porsche on Friday reported a 30% drop in first-quarter operating profit, citing higher investments in what the German luxury carmaker has called its biggest year of product launches in history.
Porsche AG's ability to close a hefty valuation discount to top rival Ferrari could hinge on whether its main owner, Volkswagen, is prepared to take a step back, giving the German sports car maker more freedom to cut costs and shape its future.
Luxury automakers like Ferrari and Porsche offer attractive financial performance due to consumers' willingness to pay high markups for prestige. Ferrari has delivered over 600% returns to investors since its IPO in 2015, while Porsche's performance has been lackluster. Porsche has a more reasonable valuation compared to Ferrari and offers a margin of safety for investors.
Stuttgart-based sportscar maker Porsche delivered 4% fewer vehicles globally in the first quarter of 2024 compared to 2023, it said on Wednesday, citing a challenging market in China and customs-related delivery delays in North America.
Porsche reported negative results for 2023 but showed improvements in operating profit and margin. The company's investments in new models and BEV technology come at a price, impacting the bottom line. Despite risks related to the cyclical environment and ownership structure, Porsche's brand image and global presence offer upside potential.
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