Google parent Alphabet's potential acquisition of HubSpot , a U.S. marketing software maker with a market value of $31 billion, would boost its ability to compete against Microsoft in offering cloud-based applications to companies.
HubSpot's stock fell 70% during the post-COVID crash but is expected to grow through their new pricing strategy and adoption of GenAI. HubSpot acquired Clearbit, a company specializing in generative AI, to enhance their product offering and improve small and medium-sized businesses. HubSpot's new pricing model and market penetration capabilities position them for revenue growth and market leade...
Multiple reports have emerged in recent weeks suggesting that Alphabet might consider a bid to buy HubSpot. The CRM specialist has an impressive track record of growth and could fill a void in Alphabet's customer base.
Talks for Google parent Alphabet (GOOGL) to acquire HubSpot (HUBS) are reportedly advancing, with the latest news coming as the marketing software provider's results for the first quarter beat estimates.
Google parent company Alphabet is reportedly in continuing talks with HubSpot about acquiring that company. The companies have discussed the potential terms of a deal, although the deliberations are ongoing, there is no certainty the two companies will come to an agreement, and another potential buyer could emerge, Bloomberg reported Thursday (May 9), citing unnamed sources.
HubSpot (NYSE: HUBS ) stock is back in the limelight on Thursday after reignited reports claimed that Alphabet is interested in acquiring the cloud-based customer relationship management business. Insider sources claim that Alphabet (NASDAQ:GOOGL, NASDAQ:GOOG) is indeed still interested in acquiring HubSpot.
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